1,507% Revenue Growth Driven by Global Brands Investing in Salsify’s Product, Expansion of Commerce Capabilities for Manufacturers
Salsify, a product experience management (PXM) platform that helps brands win on the digital shelf, announced it ranked 87th on Deloitte’s Technology Fast 500. This ranking highlights the 500 fastest-growing technology, media, telecommunications, life sciences, and energy tech companies in North America. Salsify is the only Boston-headquarted software company to rank in the top 100 of the Fast 500.
A significant driver of this growth is Salsify’s continued acquisition and expansion into global brands, including L’Oreal, Mars, Coca-Cola, Nestle, Levi Strauss, Mondelez, Tyson Foods, and Ocean Spray, who have all expanded their use of Salsify’s PXM software. Over the first nine months of 2019 alone, Salsify increased its annual recurring revenue into its existing customer base by 83%. In late 2018, Salsify opened a European office in Portugal that now employs over 25 employees in Lisbon to further support active users across 60 countries.
Marketing Technology News: TTEC to Celebrate Grand Opening of Newest Humanify Customer Engagement Center in Oklahoma City
Product innovation continued to drive adoption, fueled by expanded partnerships with major retailers, including Amazon and Walmart, the introduction of the industry’s newest Global Data Synchronization Network (GDSN) data pool, and the acquisition of chat technology provider Welcome Commerce to expand the kinds of product experiences manufacturers can offer directly to consumers at the point of purchase.
Marketing Technology News: QuickBooks Brings AI-Driven Innovations to Small Businesses
“During 2019, we saw the results of a multi-year, $50 million investment in R&D [research and development] deliver expanded functionality through an integrated platform that directly addresses what brand manufacturers need to win on the digital shelf,” said Jason Purcell, Salsify CEO. “We are grateful for adoption by our new customers this year, as well as expansions of existing relationships with global manufacturers. Their trust in our platform to power their digital transformation has been the driver of our growth and will continue to fuel our expansion in the future.”
Overall, 2019 Technology Fast 500 companies achieved revenue growth ranging from 166% to 37,458% from 2015 to 2018, with a median growth of 439%.