enosiX Appoints D. Wayne Poole as New CEO

enosiX Inc., an innovative provider of integration solutions between Salesforce and SAP, announced the appointment of D.Wayne “DP” Poole, former executive vice president at ExactTarget and Salesforce, as the company’s new chief executive officer. Gerald Schlechter, enosiX’s co-founder and former CEO, will continue to serve on the board of directors and transition to the chief technology officer role.

“Coming off of our successful Series B funding, it’s time to bring on leadership that can guide us into our next phase of growth,” said Gerald Schlechter. “As a veteran of high-growth SaaS companies, DP has a proven track record of driving results, has extensive Salesforce knowledge, and he’s a dynamic leader who cares deeply about customers.”

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Poole was among the first ten employees at ExactTarget, where he served in sales and operational leadership roles as a member of the executive team. While at ExactTarget, revenues grew to more than $350 million and the company IPO’d prior to being acquired by Salesforce for $2.5 billion in 2014. Post acquisition, Poole was instrumental in the initial creation of Salesforce’s Marketing Cloud in the role of EVP, Global Sales Strategy and Operations. Most recently, he was the CRO of Cheetah Digital, Inc, an independent cross-channel marketing company, a recent divestment from Experian led by Vector Capital.

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“Making data accessible is at the heart of companies’ race to digitally transform. Gerald and team have built a one-of-a-kind integration solution that should be top of mind for clients looking to unlock data and business process. 2019 is going to be an exciting year!” said Poole.

The Indianapolis-based exec and advisor will be spending the majority of his time shared between enosiX’s two main offices in Cincinnati, Ohio and Atlanta, Georgia.

enosiX, founded in 2014, provides integration solutions between Salesforce and SAP ERP to unlock data and surface business process without the use of traditional middleware or ETL tools. The technology offers real-time integration between Salesforce CPQ and complex SAP pricing, including SAP Variant Configuration, without the need to replicate price books or configurations.

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