Centrify, a leading provider of cloud-ready Zero Trust Privilege to secure modern enterprises, today announced the appointment of Chris Peterson as Vice President of Worldwide Channels & Alliances. In this role, Peterson will accelerate Centrify’s rapidly-growing channel partner ecosystem and will be responsible for leading all aspects the company’s global channels and alliances, with an emphasis on partner alignment, demand creation, accelerated customer conversion and success.
Marketing Technology News: Superson Collaborates with Google to Help Singles in Indonesia on Valentine’s Day
“Our partners are essential to helping customers understand best practices for least privilege solutions, and how to best secure and manage their infrastructure as they go through cloud transformations,” said Peterson. “I’m excited to join the Centrify team and optimize our partner ecosystem so we can more effectively communicate the value of an Identity-Centric approach to Privileged Access Management. That starts with providing a choice of solutions and deployment options to our customers, as well as a best-in-class selection of channel partners, technology partners and global systems integrators to reach and positively impact the enterprise and key vertical markets.”
Marketing Technology News: ConvergeOne and NICE Announce Launch of Customer Engagement Optimization Services (CEOS)
Peterson brings more than 30 years of enterprise channel, sales, and marketing experience to Centrify. He is a recognized channel expert who has consistently delivered performance-based and metric-driven channel programs for leading technology companies. He was most recently Vice President of Global Channels at Tenable, where he designed, built and executed a robust channel and managed security service provider (MSSP) program featuring a roster of blue-chip customers. He previously was Vice President of Worldwide Sales at Niara (acquired by Hewlett Packard Enterprise), where he created the company’s go-to-market strategy and built the initial sales team. He has also held senior channel and sales leadership positions at Sourcefire, ArcSight and McAfee.
“Chris is the perfect channel executive to help Centrify transform into a channel-first market leader where he can repeat his success driving companies like ours to their next stage of scale,” said Howard Greenfield, Chief Revenue Officer for Centrify. “The combination of demand for privilege management in the market, our innovative technology, and our partners will provide extreme value for our customers.”
Marketing Technology News: Rocketrip names Efrat Moshkoviz as Vice President of Customer Success