Rio SEO enhances its existing local marketing platform by adding a layer of corporate oversight and governance to its Local Manager solution, enabling global brands to maintain accurate information across all locations
Rio SEO, the leading local marketing platform provider for enterprise brands, agencies and retailers, has announced a new Suggestion Engine feature to its Local Manager solution. Built for local governance, Rio SEO’s Suggestion Engine enables both on-the-ground marketers as well as corporate leadership to verify all enterprise location data is compliant, complete and accurate across hundreds and thousands of locations worldwide.
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Leveraging the power of Rio SEO’s new Suggestion Engine, corporations now have access to an additional layer of governance to ensure corporate data-entry efficiency, brand consistency and control while franchisees and local managers continuously add, remove, edit and amend local information data on their respective listings. Fully integrated with Rio SEO’s local marketing platform, the easy-to-use Suggestion Engine interface provides brand managers the ability to assign collaborators data sections to update as well as set minimum field requirements for publishing.
Key new benefits include:
- Real-Time Alerts – Get notified when there are new local listing updates to review as well as monitor and track locations with pending updates in real-time.
- Collaborative Review – View side-by-side comparisons and share deep links with local managers and other collaborators to streamline discussions regarding location-specific updates.
- Personalized Content – Customize local information with unlimited image and URL uploads, open-text fields and crowdsourced industry data to meet the diverse needs of individual locations.
- Advanced Search Filters – Search for various location information and data via status, type, name, ID or address for instant results.
“Historically, data management at the local level has been a time-consuming, manual-intensive process for end-users across the enterprise. With Rio SEO’s Suggestion Engine, corporate brand managers and local collaborators can seamlessly eliminate the spread of misinformation. It also empowers brands to maintain accurate local information across the enterprise,” said John Toth, senior product manager at Rio SEO. “Now, with the intuitive capabilities of Rio SEO’s Suggestion Engine, enterprise brands around the globe will have direct access to unprecedented, holistic insights and controls over brand identity and integrity across hundreds or thousands of locations.”
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Integrated with Rio SEO’s existing Local Manager solution, the robust local marketing platform accurately publishes local listings and data across 50 countries on more than 420 directories worldwide. Trusted by more than 150 global, corporate brands, Rio SEO’s enterprise local marketing platform is proven to drive online visibility, engage consumers throughout the local search ecosystem and win local business at scale.
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