Sprout Social Names Mike Wolff as Chief Revenue Officer

Sprout Social, Inc., an industry-leading provider of cloud-based social media management software, announced the appointment of Mike Wolff to Chief Revenue Officer, effective September 2, 2024. As Chief Revenue Officer, Wolff will oversee Sprout’s global Sales, Success and Partnerships organization. He will focus on the continued global growth and expansion of Sprout’s innovative offerings.

Wolff brings more than 20 years of experience leading global sales and technology organizations. He recently served as Chief Revenue Officer of Salesforce.org, where he led the company’s global sales and solution engineering teams. Prior to that, he led Salesforce’s Global ISV team which is responsible for recruiting, building and growing impactful technology partnerships that drive Salesforce differentiation and deliver growth, customer success, and innovation. Over the course of Wolff’s 22-year Salesforce career, he has been a key leader in helping the company scale from less than $50M to $34.9B in annual revenue. During that time, he’s built and scaled high-performing global sales teams serving customers of all sizes, industries, and geographies.

Marketing Technology News: Anzu and Dentsu Announce New Strategic Global Partnership to ‘Level Up’ Intrinsic In-Game Advertising

“Social media has revolutionized the way consumers discover, engage and connect with brands,” said Wolff. “I’m thrilled to help the Sprout team scale towards growth goals while helping businesses unlock smarter, faster business impact from social. I’m excited to deliver exceptional value to customers with the #1 customer rated product in software.”

“Mike is an unparalleled go-to-market leader and we are excited to welcome him to the Sprout team,” said Ryan Barretto, President and incoming CEO, Sprout Social. “His history of delivering exceptional results and ability to build high-performing teams will help us drive towards our growth and efficiency goals while investing in impactful technology partnerships. I look forward to the insights, impact and vision he’ll bring during our next stage of growth.”

Marketing Technology News: MarTech Interview With Seth Nesbitt, CMO @ Zuper