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advertising intelligence

Vendasta Receives Top Award for Advertising Intelligence

Vendasta’s live digital advertising reporting tool Advertising Intelligence has received the Platinum SIINDA Industry Excellence Award for Attribution, Engagement & Analytics. Vendasta CEO Brendan King and CRO George Leith were on hand to receive the award at the SIINDA Local Search Summit at Estufa Fria Lisbon National Gardens in Lisbon, Portugal Tuesday evening. Vendasta’s Advertising Intelligence brings ad campaigns under one roof, so customers can see what’s working across various platforms in a user-friendly…

MediaRadar Launches Trade Show Sales Intelligence Solution to Maximize Sponsorship & Exhibitor Dollars

MediaRadar’s newest solution aims to improve prospecting, helping sales teams to achieve better overall business outcomes  MediaRadar’s Newest Solution AIMS to Improve Prospecting, Helping Sales Teams to Achieve Better Overall Business Outcomes MediaRadar, the leading advertising intelligence and sales enablement platform, launched MediaRadar Events. This is a new solution ad sales teams can use to see which prospective brands value events, showing how much a prospect invests in event sponsorships and exhibit space.…

MediaRadar Study: Number of Companies Placing Native Ads Programmatically Increases YoY

Progressive Named Top Buyer of Native Ads in q1 of 2019, Followed by Homeserve and Lendingtree MediaRadar, the leading advertising intelligence and sales enablement platform, released an analysis comparing year-over-year (YoY) native advertising statistics from Q1 of 2018 to Q1 of 2019. The deep dive discovered YoY renewal rates, the top buyers of native ads, the percentage of companies placing native ads programmatically, plus more. MediaRadar’s YoY native advertising study found that 34 percent of companies running…