Browsing Tag

analytics technology

Buxton Debuts New Consumer Intelligence Technology Suite

Since 1994, consumer intelligence firm Buxton has been helping its clients make better business decisions. The company announced the next chapter in its evolution by launching a new suite of analytics technology designed for businesses in the retail, restaurant, consumer services, healthcare, commercial real estate, and public sectors. "Today's product launch is an important milestone for Buxton and the industries we serve," said Tom Buxton, founder, and CEO of Buxton. "We've distilled the power of our analytics services…

Esri and FEMA Provide Free Access to Data and Mapping Technology in Response to COVID-19

Advanced Software Solutions to Aid Non-Federal Governmental Entities Esri, the global leader in mapping and location intelligence,announced that it has been working closely with the Federal Emergency Management Agency (FEMA) to provide its mapping and analytics technology in support of an integrated, multi-agency geospatial platform for supporting COVID-19 response. This includes distribution of its technology to FEMA partner entities and organizations across the country. This collaboration leverages Esri’s enterprise…

Esri and United Nations Team to Provide Countries with COVID-19 Data Resources

UN to Offer Free Access to Smart Mapping Software During Global Pandemic Esri, the global leader in location intelligence, announced that it will partner with the Statistics Division of the United Nations Department of Economic and Social Affairs to offer its mapping and analytics technology for member states to help access and visualize the data needed as they combat the novel coronavirus pandemic. These countries can now use the software and tools that will enable them to be part of a Federated Network of COVID-19 data…

MarTech Interview with John Nardone, CEO at Flashtalking

"Trust is at a premium now — trust with your consumer, trust with your vendor – and this comes into play when you’re handling data at the scale that you are in today’s digital economy." Journey into Tech As the industry has continued to evolve, and you think about your journey into Technology, any new reflections on the role you have played? What inspires you most in your role at Flashtalking? The only constant in a technology-based business is change, and I have always loved that simple fact. What makes the constant…

TechBytes with Aimee Stone Munsell, CMO at Contentsquare

What is the most contemporary definition of Customer Experience? And why is Contentsquare the “most complete” platform on the market for this sector? When defining customer experience, it’s so easy to think purely in terms of post-sale satisfaction. As a result, many brands get hung up on the idea of CX measurement as little more than just customer surveys and Net Promoter Scores. While these methods have their benefits, they all occur after a customer’s journey is complete. As such they cannot show exactly when or…