Audio Advertising

While Audio Advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive transformation. It’s no longer as simple as putting out a big (and often impersonal) ad campaign in an effort to reach…
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Enables Advanced Audience Targeting and Cross-Device Measurement for Political and Issue Campaigns The 2020 U.S. election cycle is expected to be the most expensive in history with an anticipated $10 billion or more being spent on…
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New Leading Digital Media Company Connects Brands to Multicultural Consumers at Scale Isabel Rafferty Wins Culture Marketing Council 2019 Rising Star Award Canela Media, a leading digital media technology company, announced its…
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While audio advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive transformation. It’s no longer as simple as putting out a big (and often impersonal) ad campaign in an effort to reach…
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The competitive diversity scenario i.e. all-against-all will greatly intensify across the global television advertising market throughout 2019. Global platforms with bottomless pockets will quickly penetrate local markets; local…
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Using Instreamatic’s AI-Powered Technology, Hakuhodo DY Media Partners Will Create Voice-Enabled Ads for Brands and Place Them with Publishers Leveraging Instreamatic’s Platform Instreamatic.ai, the platform for voice-enabled ads that…
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José Manuel González Pacheco Appointed as Advanced TV & Audio Advertising Strategist and Partnerships Director Tappx, the global AdTech company specializing in advertising solutions for advanced digital platforms -- has appointed…
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In the not-so-distant past, advertisers aiming to reach audiophiles had a straightforward task. Depending on their target audiences, they’d negotiate ad buys with local or national radio stations, place the ads, and that would be that.…
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