Top Marketers Say SMS Performs Better Than Any Other Channel, SMS For Promotions or Offers Drive Revenue Growth For Most, New Survey Finds
Mitto research shows B2C marketers plan to prioritize customer experience through contactless customer engagement and SMS digital communications
Digital communications deliverability is the biggest perceived barrier to implementation
Mitto, a leading provider of global omnichannel communications solutions, today revealed the results of its State of Customer Engagement in B2C Marketing survey, issued in conjunction with global research firm Demand Metric. Designed to take a pulse check of how B2C enterprise marketers in the…