Brand Messaging

Cision announced that it has entered into a definitive agreement to acquire Brandwatch, a global leader in digital consumer intelligence and social media listening, for $450 million. This strategic move will combine two leaders in their…
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As much as PR trends have morphed through the years, its primary reason for being – to secure coveted media exposure and reach new audiences – has stayed the same. How a brand secures that coverage is where things have changed. Where brands…
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C-suite executives are leading the Digital Economy revolution, moving forward with some really remarkable marketing and advertising ideas that have permanently altered the way of doing business. To identify and guide global marketing teams…
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How Translation Services Have Become Hyper-Critical for Global Businesses Facing a Pandemic Having a quick access to accurate information has always been critical to any business enterprise facing a crisis situation; and that’s a salient…
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Playing in the online retail industry is increasingly difficult. Margins are becoming tighter, while the massive influx of newcomers further saturates a market that is already filled to the brim with established competitors. In an age in…
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New Research from Brandlive Reveals That 94.8% of the Executives Surveyed Said Live Video Will Be an Important Part of Their 2018 Marketing Mix Leading omnichannel live video platform, Brandlive has released the results of its live video…
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Cognitive Automation, Neural Intelligence, Emotional AI, Conversation Assistants, and Proximity Guides -- AI as a Technology Has Come a Long Way Since Its First Mention in a Sci-Fi Novel in the Last Century I always felt that Issac…
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