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CARTO

CARTO Reports Record Customer Acquisition Growth; Appoints George Mathew to Board

George Mathew Joins CARTO's Board of Directors; CARTO Demonstrates Growth Among Enterprise Customers CARTO, the leader in location intelligence, announced at the first US-based CARTO Locations conference, held in New York City, that it has appointed George Mathew to its board of directors. Mathew brings more than 20 years of experience in developing technology leaders and brings to the board his depth of knowledge and experience developing applications for location data. Currently, Mathew serves as CEO and Chairman of…

CARTO Makes Location Intelligence More Accessible and Faster to Deliver Business Results

Pre-Defined Applications from CARTO, Partners and Developer Enhancements to CARTO's Platform Make User Adoption Easier Than Ever In their second announcement of the day, CARTO unveiled a set of enhancements to its software platform designed to make Location Intelligence solution development easier and faster. This means that CARTO customers and partners can rapidly build and deploy LI applications to address a wide variety of business challenges. Currently, CARTO's Location Intelligence platform turns location data into…

Unlock Location Intelligence Capabilities with CARTO’s New Data Enhancements

The Announcement Includes Integration of Third-Party Data Streams, a New Interface for Data Scientists Designed to Augment Location Intelligence Analytics Madrid-based location intelligence platform, CARTO, has unveiled a new data strategy at the ongoing CARTO Locations conference. The new data strategy is anchored on derivative data streams, which optimize modern location data sources to help organizations to better harness the power of location intelligence across a variety of business challenges. Recommended Read: …

Trends in Marketing Technology Budgets Could Impact Data Quality and Hygiene

Part One of  The Predictions Series for 2018 Covers Futuristic Insights on Marketing Budgets, Data Management, and Data Quality and Martech Delusions 2017 proved to be a phenomenal year for marketing technology vendors as we witnessed the ecosystem growing to 5300+ companies. In a way, if it’s marketing, it’s has be digital, and more specifically personalized, real, and optimized to meet contemporary standards of Customer Marketing. According to Chief Martech, 2017 fetched us 40% more martech solutions compared to the…

Interview with Javier de la Torre, CEO, CARTO

"Location intelligence technology needs to be more accessible and closer to the specific areas of expertise professionals understand already." On Marketing Technology MTS: Tell us about your role at CARTO and how you got here? What inspired you to start a location data intelligence company? I am the Founder and CEO at CARTO. While I do a bit of everything, I particularly focus on the long term strategy for the company and staying close to our customers, ensuring we are understanding market needs that drive the future of…

CARTO Survey Shows Businesses View Location Intelligence as Critical to Success

Location Intelligence Will Rise In Importance Over Next Three Years As Organizations Realize The Full Potential And Emerging Applications Of The Technology CARTO, a leader in location intelligence, announced the findings of its “State of Location Intelligence” survey, which polled more than 200 respondents at midsize to large enterprises about their current and future plans to implement location intelligence. The study found that while the knowledge and collection of location data is widespread across organizations, many…