CDP

Former Telenor Executive Abhay Doshi Joins Team in Singapore Tapad, the company reinventing personalization for the modern marketer, announced the appointment of Abhay Doshi as the company's head of Tapad Asia Pacific (APAC). Doshi will…
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The New User Interface in Tealium’s Universal Data Hub Empowers Companies with the Most Comprehensive and Flexible Approach to Customer Data Collection Across Every Touchpoint Tealium, the leader in real-time customer data management…
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With Chris Onboard, Amperity is Positioned to Fundamentally Grow Their Customer Data Platform Amperity, the world's only Intelligent Customer Data Platform (CDP), today announced that Microsoft product veteran Chris Jones has joined the…
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"The end game is consistent, memorable interactions – in real time, in context and individualized."Tell us about your role and how you got here. What inspired you to be part of RichRelevance? I’m the CMO of RichRelevance, a global…
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Calls for New Standard for Digital Marketing Industry Lytics Inc., the customer data platform company, unveiled its commitment to a new paradigm for digital marketing: Trust-Based Marketing. The company launched this new initiative at…
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"A marketing leader needs to realize is that the best marketing comes from a blend of art and science; the better the science, the better use of the art." Tell us about your role and how you got here? What led you to be a part of…
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"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable revenue engine with an enormous amount of potential growth." What does digital transformation…
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"Modern Marketing is all about having one-on-one conversations with your customers, at the right time, on the right channel, with the right content." Tell us about your role at Oracle and how you got here. What inspired you to join…
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"Digital transformation is the act of bringing (or dragging) an “old school” marketing operation into the modern era." Tell us about your role and how you got here. What inspired you to co-found Simon Data? A blend of market…
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Customer Loyalty is a Critical Aspect of Marketing That Needs to be Nurtured in This Age of Marketing Noise Today, customers are way closer to their preferred brands than they were ever before, thanks to the promotions and ads targeting…
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"B2B marketers need to centralize all their customer data, across all channels so that all their digital marketing tools are working off the same data set." Tell us about your role and how you got here? What galvanized you to be a part…
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