Salesforce Reveals 2020 was the Biggest Holiday Season Ever for Digital Sales
Digital sales grew around 58 percent during the five days leading up to Christmas, despite earlier shipping cutoffs
$330 billion in online purchases are expected to be returned globally--about 30 percent of all purchases made
Salesforce, the global leader in CRM, released its 2020 Holiday Shopping Report, highlighting data and trends that shaped the holiday season and will impact how consumers shop in 2021. Salesforce data shows a 50 percent increase in digital spend over the 2019 shopping season, making it one of the…