Algolia to Bring New Headless Commerce Search and Discovery Capabilities to Customers with Salesforce Commerce Cloud Integration
Collaboration Powers Rich, Engaging Omnichannel and Digital Experiences
Algolia, the leading Search and Discovery solution, announced its integration with Salesforce Commerce Cloud. Customers can now easily adopt a unified headless architecture to create innovative product-based experiences on every channel—from websites and mobile applications to voice-enabled technology and kiosks—to drive more customer engagement and conversions.
As a result of the COVID-19 pandemic, total online spending in May 2020 reached $82.5 billion1—a 77 percent increase year-over-year—with 43 percent of U.S. consumers planning to increase online shopping habits.2 This is creating massive new opportunities for both brick and mortar and digitally-native companies to invest in their digital experiences.
Marketing Technology News: Genesys Names New CFO to Drive Next Phase of Rapid Growth
Algolia’s integration for Salesforce Commerce Cloud offers a headless commerce solution that enables rapid innovation and increases productivity with personalized search and discovery, visual merchandising, and a user-friendly dashboard with advanced analytics—all without high overhead and engineering costs.
“Algolia plays a key role in Ubisoft’s online experience. As part of our transition to a subscription model relying on a growing and extensive catalog, surfacing the latest game releases or new live content to our users is key to guide and retain them. We’ve had great results using Algolia, which has been really easy to integrate with Commerce Cloud and manage configurations across different countries, and plan on extending its usage from five to all 17 online stores in 2020,” said David Leveau, E-commerce project manager at Ubisoft. “While behaviors are quite different across each store and each device, we have noticed a 35 percent higher conversion rate from search for the latest store where we integrated Algolia.”
Algolia for Salesforce Commerce Cloud features include:
- Personalized Browse & Discovery: Build experiences that allow shoppers to browse the catalog with personalized category pages, advanced navigation, filters, and facets.
- Unified Search Experiences: Index any source of content—including content within Salesforce Commerce Cloud, Community Cloud, and Service Cloud—and bring this into Algolia to deliver a unified search and discovery experience.
- Multi-Channel: Power engaging shopping experiences on any device and channel—from web to mobile phones—using Algolia’s API clients, front-end libraries, and extensive documentation.
- Visual Editor: Use a visual drag and drop interface to merchandise products, pin items, and hide results, to tailor and optimize the customer experience.
- Test and Optimization: Leverage a user-friendly dashboard to create synonyms, manage the relevance and personalization algorithms, launch A/B tests, and more.
- On-Brand: Tailor front-end experiences to reflect and amplify the customer’s unique brand and appeal best to consumers.
- Advanced Search Capabilities: Deliver fast, highly relevant search, with search-as-you-type, typo tolerance, query suggestions, and more.
Marketing Technology News: Sitecore Names Steve Tzikakis as Chief Executive Officer
“As digital usage accelerates, the need for fast, relevant, and scalable product discovery is increasing. Giants in the tech world have set a standard for what consumers expect their online experience to feel like, and it is challenging for other companies—large or small—to match the investments these companies have made,” said Bernadette Nixon, chief executive officer, Algolia. “Algolia’s Search-as-a-Service platform and the power of our APIs enables companies to build powerful search and discovery experiences quickly and easily.”
Marketing Technology News: Merkle B2B Unveiled: Dentsu Aegis Network’s New B2B Powerhouse