Browsing Tag

Commerce experiences

Algolia Launches Algolia Recommend — A New API-First Product to Generate Blazing Fast, Highly Relevant Recommendations at Scale for…

Algolia, the leading API Platform for Dynamic Experiences, today launched Algolia Recommend: a high-performing, Artificial Intelligence (AI)-optimized API that accelerates the creation and implementation of product or content recommendations across digital touchpoints. Algolia Recommend surfaces in milliseconds the most relevant recommendations, offers, or suggestions for a shopper using Machine Learning models that collect data from two sources: shopper behavior (the shoppers’ actions across a website or app, including…

Consumers Will Pay a Premium For Brands They Trust, Salsify Finds in New Consumer Research

The pandemic has changed the way consumers shop, with 43 percent of those surveyed for Salsify's 2021 Consumer Research Survey responding that, post-pandemic, they will continue to shop more online than in stores. Less than 10 percent of shoppers under the age of 44 said they prefer in-store shopping. The heightened emphasis on online shopping has placed brand trust as the top priority in the eyes of consumers. The study of more than 1,800 consumers found that nearly 90 percent of consumers are willing to pay more for…

Salsify Launches Significant Enhancements to GDSN Data Pool to Unite Online and In-Store Commerce Experiences

Enhancements will ensure that brand manufacturers can best leverage GDSN data across all ecommerce and digital shelf initiatives Salsify, the commerce experience platform that helps brands win on the digital shelf, launched significant enhancements to its Global Data Synchronization Network (GDSN) data pool. The updates will help further ensure compelling and consistent commerce experiences across online and offline channels while also integrating GDSN into other key commerce and digital processes. Marketing Technology…

Astound Commerce Acquires MarketForce

Independent digital commerce specialist Astound Commerce has acquired MarketForce, a business unit within Digital River and leading innovator in digital performance marketing services. The partnership will enable Astound Commerce to significantly scale its demand and digital engagement practice, as it addresses pressing client needs for higher digital brand and business ROI. The transaction between the two companies was finalized on February 1, 2021. Given MarketForce’s vast client roster of global brands in technology,…

Fabric Launches Headless Commerce Platform with $9.5 Million in Seed Funding

Fabric, a headless commerce platform purpose-built for growth, launched its cloud-native experience and commerce product suite and announced $9.5 million in seed funding led by Redpoint Ventures, with participation from Sierra Ventures and Expa. In addition, e-commerce executive Faisal Masud, who led multi-billion-dollar commerce businesses at Amazon, eBay, Groupon, and Staples, has joined the company as CEO. Alex Bard, partner and managing director at Redpoint Ventures, and Tim Guleri, managing partner at Sierra Ventures,…

Salesforce Signs Definitive Agreement to Acquire Mobify

Salesforce has signed a definitive agreement to acquire Mobify. This is a natural extension of our multi-year partnership with Salesforce and an exciting milestone for our customers, partners, and employees. Mobify will provide Salesforce Commerce Cloud with a modern storefront solution that will allow brands to customize their commerce experiences faster and more frequently, deliver an enhanced shopping experience across any channel, and further increase conversion and revenue to drive success in the digital-first…