consumer behaviour

Strong growth in online video advertising is being driven by emerging channels and formats but media buyers still seek better measurement solutions PubMatic , an independent technology company maximising customer value by delivering…
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MarTech and B2B marketing strategies both play a significant role in enhancing the company's growth and future development of the company. To have a set of both economic and non-economic benefits, it is necessary to keep an eye on the…
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With all the various sources and types of data and customer insights available to marketers today, marketing teams can actually deepen the use of real-time consumer feedback and insights to fuel future marketing campaigns and even boost…
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Lightspeed eCommerce integrates the top features of Ecwid giving customers the tools to unlock their true omnichannel potential Lightspeed , the one-stop commerce platform for merchants around the world to simplify, scale and create…
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Innity Shoppable Quickbuy allows users to browse and add products to retailer's cart directly from within the ad. Innity, a leader in high impact digital advertising solutions, launched Shoppable QuickBuy - a new innovative…
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Enduring appeal of in-store shopping, and continued fears about data privacy among surprising findings in "Future of Commerce |The Why Behind the Buy " As the marketing industry worldwide continues its efforts to both map and…
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