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Content consumption

Global Online Content Consumption Doubles in 2020, Research Shows

DoubleVerify (“DV”), a leading software platform for digital media measurement, data, and analytics, released its ‘Four fundamental shifts in advertising during 2020’ report. This international study considers the impact that device types, evolving news cycles, and new ad technologies have had on consumers’ engagement with online brand promotions. The study, conducted with over 10,000 respondents across France, Germany, Spain, the UK, and the US, shows that: Content consumption is soaring: Daily time spent consuming…

MerlinOne Enhances Ad-hoc Reporting for Advanced DAM Insights

MerlinOne, a leading provider of digital asset management (DAM) solutions, announced the release of Merlin Reporting, expanding its ad-hoc reporting dashboard to help customers achieve DAM success. With Merlin Reporting, teams can now build their own custom reports or choose from a set of pre-built reports which measure content, system, and user metrics to get the most out of their DAM. Reporting is a terrific tool to ensure adoption of the DAM, understand how your users are using your content, guide you in making the DAM…