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OpenText Extends Content Services Technology for Microsoft Teams

World's fastest-growing collaboration tool adds OpenText information governance, secure collaboration at scale, and content management OpenText announced the availability of its market leading Content Services technology for Microsoft Teams. This new integration enables use of OpenText Content Services for information governance and control. As organizations adapt to the current global crisis, Content Services technologies allow remote workers to collaborate securely and productively. OpenText Content Services connects…

Episerver Hires New CMO Kirsten Allegri Williams

Company Invests in Its Future with New CMO and New Product to Round Out Digital Experience Platform Despite global unpredictability caused by the pandemic, customer-centric digital experience company Episerver™ closes H1 with double-digit growth. The business experienced a 20% increase in new business, reliably serviced record page views at the height of COVID-19, and supported go-lives for customers further embracing digital experience like Cuisinart™ and Dolby™. To initiate its next phase of growth, Episerver – a Leader…

Mediafly Launches Content Hub to Dynamically Personalize Sales Content Experience Across Entire Buyer’s Journey

New product offering empowers marketing and sales teams to improve content engagement and accelerate path to purchase Mediafly, a provider of sales enablement technology, content management, and advisory services that create interactive, value-based selling experiences, announced Mediafly Content Hub, a solution providing marketers the ability to manage public-facing website sales content, customer-facing sales content and internal-only sales content all in one place, allowing teams to share relevant, engaging and…

Wave.video Presents a New Technology for Instant Video Content Updates

The new technology, based on the integration of advanced online editor and cloud-based video hosting service, allows making changes to the videos that have been already published on websites. In 2020 Wave.video makes a major pivot and turns from an online video editor into a comprehensive video marketing suite that includes instruments for video making, repurposing for multiple channels, video hosting, content management, online collaboration, and video analytics. The new technology makes Wave.video a unique solution…

MPS Completes Acquisition Of HighWire Press To Accelerate Platform Business

MPS Limited (MPS), a leading provider of content, learning, and platform solutions, has announced that they have completed the acquisition of HighWire Press. HighWire has long been an industry thought leader and has championed many of the digital standards and initiatives that have shaped modern scholarly publishing. MPS and HighWire share an ethos of embedding flexibility into publishing solutions through strategic partner programs and have grown and evolved their respective businesses organically, through third-party…

MarTech Interview with Christopher Bo Shields, Co-Founder at Binumi Pro

"Purchasing and interactive decisions made on mobile apps and online will be largely determined by the quality of the digital experience in 2020 and beyond." Tell us about your role and the team you handle at Binumi Pro. I am the co-founder and Chief Creative Office at Binumi Pro. Having started my career in AV engineering, I have led video production agencies for 20 years then launched Binumi Pro with my partner Alex Hughes. My first love was theatre and that’s how I first started down this path. What is Binumi…

MerlinOne Releases MerlinXpress: The DAM Designed for Small Teams With Big Content Goals

MerlinOne, Inc., a leading provider of digital asset management (DAM) solutions announces the release of their new product MerlinXpress. MerlinXpress offers a streamlined UI and an assortment of tools designed to solve challenges in content management for small teams. MerlinOne, a leading provider of digital asset management (DAM) solutions for business, is pleased to announce the release of MerlinXpress, the company’s new digital asset management product offering. MerlinXpress is a powerful DAM designed for small teams…

Hyland and Duck Creek extend partnership, release OnBase Accelerator for Duck Creek Policy and Billing

Accelerators provide a complete view of information to make better decisions and automate processes Hyland, a leading content services provider, and Duck Creek Technologies, a leading provider of insurance core system solutions, have launched new integrations between the two platforms to bolster data management and provide a complete view. The OnBase Accelerator for Duck Creek Policy and Billing has been finalized, and offers cloud-based content services capabilities, including capture, content management and customer…

Content Management Software Company Content Catalyst Announces New Brand Identity and Website

New branding reflects the company’s mission to become the first-choice content workflow system for analysts Content Catalyst Ltd, a privately owned software company based in Leeds, announces a rebrand and unveiling of a new corporate website focused on content delivery and management solutions for market analysts and business information providers. “By becoming Content Catalyst, we not only retain over 17 years of history and reputation, but we also move forward to ensure we succeed in our mission of building great…

Alfresco Unveils New Claims Content Management Solution for Increased Workforce Efficiency and Productivity

Creates a single digital claims file with all relevant content supporting "one source of truth" Increases workforce efficiency with modern, fast and secure access to documents, video with built in annotation and redaction capabilities Provides a no-code, highly configurable user interface for intuitive operations and tailored customer experiences Enables connectivity to augment custom claims systems, Guidewire Software, Duck Creek Technologies, Salesforce and any claim related data systems Alfresco Software, an…

Amplience Joins MACH Alliance Launching Today

Amplience, a specialist content management solution vendor for commerce, has announced that it is putting its full support behind the MACH Alliance, a vendor-neutral, open technology ecosystem that aims to highlight the benefits of modern, flexible best-of-breed enterprise technology stacks to global organisations. Launching today, the MACH (Microservices-based, API-first, Cloud-native and Headless) Alliance was formed earlier this year with the objective of advocating flexible alternatives to the legacy, monolithic…

MarTech Interview with Kevin Knieriem, CRO at Clari

"Establishing that alignment also opens up the opportunity to set KPIs and targets throughout every level of the funnel from lead to opportunity to customer — or worst case, lost deal." CRO as a role is on the rise. What do you attribute that to? I attribute it to organizations shifting to a Revenue Operations model. Revenue teams at many organizations are increasingly aligning to bring sales, marketing and customer success under one roof. Given the current climate, it’s more important than ever that these teams are…

Salesforce Commerce Cloud Named a Leader in B2C and B2B Commerce Suites Evaluations by Independent Research Firm

Salesforce, the global leader in CRM, announced that Forrester Research has positioned Salesforce Commerce Cloud as a leader in The Forrester Wave™: B2C Commerce Suites Q2 2020 report, and for the first time, also in The Forrester Wave™: B2B Commerce Suites Q2 2020 report. Salesforce B2C Commerce received the highest possible scores in the criteria of AI and machine learning, product vision and roadmap, supporting services, delivery and extensibility ecosystem, customers and customer acquisition, and product revenue.…

Contentful Secures $80 Million in Series E Funding, Announces New CMO, and Scales Rapidly to Power the Digital-First Era

Contentful is leading a major industry shift away from traditional content management systems to an omnichannel content platform Contentful announced today $80 million in Series E funding led by Sapphire Ventures, with participation from General Catalyst, Salesforce Ventures and five other new and existing backers. This round brings Contentful’s total funding to $158 million to date. Contentful also announced hiring a new CMO, Bridget Perry, who most recently led Adobe marketing across Europe, the Middle East and Africa.…

Box Announces New Capabilities in Box Relay to Automate and Digitize Business Processes Across the Enterprise

Introduces a library of templates to simplify workflows in sales, marketing, HR, legal, finance, and more Box, Inc., a leader in cloud content management, today announced improvements to its workflow engine, Box Relay, to automate and accelerate processes around content. The new Relay capabilities include a new library of pre-built templates to make it easier for end users to create workflows without IT support; additionally, Box introduced an integration with File Request and the addition of multi-file support. "Remote…

Xillio Named Charter Member of Microsoft Content Services Partner Program

Xillio today announced that is has been named a charter member of the Microsoft Content Services Partner Program for the year of 2020 Xillio, a leading provider of ECM legacy content migrations to modern platforms like Microsoft 365, today announced that is has been named a charter member of the Microsoft Content Services Partner Program for the year of 2020. Microsoft recognized Xillio as “Microsoft Preferred” for its proven content services solutions helping companies moving systems from one operating environment to…

M-Files Partners with Fuji Xerox Asia Pacific to Deliver Intelligent Information Management Solution

Strategic Alliance Accelerates Digital Transformation for Asia Pacific-Based Businesses with AI-Powered Hybrid Cloud Offering M-Files Corporation, the intelligent information management company, announced its partnership with Fuji Xerox Asia Pacific Pte Ltd to deliver a digital business solution for companies in the Asia-Pacific (APAC) region, featuring automated workflows together with intuitive information management and compliance support that is deployable in the cloud, on-premise or both. Marketing Technology News:…

31% of Retail Marketers Say “Lack of Ownership” Is Their Biggest Challenge When Building Digital Experiences

New report from Magnolia shows the digital experience challenges of marketers working in the retail sector Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Target Data (Customer Experience), Button (Mobile commerce), Contentstack (Content Management), Commvault (Data Management), and C3.ai (Artificial Intelligence). Target Data and Aisle Rocket Merge to Form Data-Driven Marketing Agency Focused on Helping Clients Drive Revenue through Omnichannel Experiences and E-commerce Target Data, a full-service marketing agency that helps brands…

Scottish Start-up Cortex Rebrands to Forrit, Strengthens Board of Directors and Sees Fivefold Increase in Use of Its Core CMS

Forrit, which recently rebranded from the company's previous name Cortex Worldwide, has developed a cloud-based web content management (WCM) platform that enables clients to create, deploy, analyse and optimise their digital estates. The company secured a management buyout from WPP plc in 2017, counts a number of large UK and international enterprise clients among its customer base and is led by CEO and Founder Peter Proud, formerly a senior executive at Accenture and Microsoft. In addition, Forrit has announced a series…