Banner Before Header
Browsing Tag

Content Marketing Platform

Sitecore Leverages AI for Smarter Management of Images and Video, Reduces Content Creation Pressure

Company streamlines content lifecycle management, announces CHILI publisher integration and releases Javascript software development kit for third-party solutions Sitecore, the global leader in digital experience management software, released version 3.4 of Sitecore Content Hub, offering new robust, streamlined and scalable capabilities to help brands accelerate their digital transformations. Brands today manage thousands of digital assets to create engaging digital experiences for their customers. Leading…

EX.CO Launches SaaS Content Marketing Platform For Businesses

The Company, Under a New Name, Unveils Premium Version of Its Popular Technology, Empowering All Businesses to Create Their Best Performing Content Playbuzz, the world’s leading platform for engaging content, announced the launch of a subscription-based content marketing platform, available to businesses worldwide, as well as a new company name – EX.CO. To date, more than 20,000 publishers and brands have been using the company’s technology, which will now include enhanced, premium features such as creation templates,…

Sitecore Unveils SaaS Strategy, Announces Updates to Experience Platform and Content Hub at Symposium 2019

Reinvents the Standard in Building Personalized Digital Experiences  Sitecore®, the global leader in digital experience management software, unveiled its SaaS vision and timeline and several product enhancements to support the path to SaaS at Sitecore Symposium 2019. The new SaaS offering will reinvent the entire experience of delivering, building with, and using Sitecore software, by offering a modern, intuitive, and extensible platform that is easy to get up and running and maintain over the long term. Updates to…

Stackla Expands Partnership with Simpleview to Help Global Destination Marketers Deliver Engaging Travel Experiences with User-Generated…

Extended Partnership Brings Best-Of-Breed Digital Marketing Solution to DMOS in European Markets Stackla, the world’s smartest visual content marketing platform, announces the multi-year extension and global expansion of its partnership with Simpleview, the leading provider of CRM, CMS, website design, digital marketing, revenue generation and mobile technologies for the global destination marketing industry. The global expansion of Stackla's partnership with Simpleview brings best-of-breed digital marketing solution to…

Percolate Announces Industry-first Analytics Capabilities Powered by Domo

On the Heels of Announcing an Industry-First Developer Platform and Partner Program, Percolate Reveals Percolate Insights - Powered by Domo, an Analytics Solution That Harnesses the Power of Data for Marketing Execution Percolate, the leading enterprise Content Marketing Platform, announced a partnership with Domo – provider of the leading cloud-based operating system for business – and the relaunch of their analytics product as Percolate Insights – Powered by Domo. The new solution (available Q4 2019) will introduce a…

Uberflip Named a Contender in Content Marketing Platforms for B2B Marketers for the First Time by Independent Research Firm

B2B Content Experience Platform Receives Highest Score in Personalization, Digital Experiences and Sales Support Criteria Uberflip, the leading B2B content experience platform, has been named a contender by Forrester, an independent research firm, in The Forrester Wave: Content Marketing Platforms for B2B Marketers, Q2 2019 for the first time. In its evaluation, Forrester noted that “midmarket (and larger) firms that are headquartered in North America today and that need to make piles of content more engaging, build keen…

Percolate Ushers in Next Wave of Content Marketing Innovation With Ecosystem Approach

On the Heels of Recent Financing, Percolate Unveils Its New Developer Platform and Partner Program at the Siriusdecisions 2019 Summit Percolate, the premier enterprise content marketing platform, announced the industry's first developer platform for content marketing, which enables innovative digital experiences through seamless integrations with other tools and systems. The Percolate Developer Platform (available Fall 2019) is purpose-built to be the base of operations for a marketer's entire content ecosystem: the…

Only 1 of 8 Outreach Emails Receive a Reply, New Study by Pitchbox and Backlinko Finds

The Vast Majority of Email Outreach Messages Are Ignored, According to Analysis of 12 Million Outreach Emails Only 8.5 percent of all outreach emails receive a reply, according to a new industry study from Pitchbox and Backlinko. The research also discovered that personalizing messages significantly improves the response rate. Specifically, personalized subject lines were correlated with a 30 percent higher response rate, compared to generic subject lines. The dataset used a subset of email messages sent via the…

Percolate Named a Leader in 2019 Gartner Magic Quadrant for Content Marketing Platforms

For the Second Year in a Row, Percolate Recognized For Completeness of Vision and Ability to Execute Percolate, the premiere Content Marketing Platform for Enterprise business, has been named a Leader in April 2019's Gartner Magic Quadrant for Content Marketing Platforms for the second consecutive year. Percolate has once again been recognized for both 'Completeness of Vision' and 'Ability to Execute.' As a Leader in the CMP space, Percolate has extended their vision beyond helping global marketing teams keep…

NewsCred Launches Integrated Marketing Edition of Its Content Marketing Platform with the Unveiling of Integrated Campaigns

New Integrated Marketing Edition Unifies Marketing Organizations to Improve Cross-Functional Collaboration and Ensure Delivery of a Consistent, Relevant, and Measurable Content Experience Across All Channels NewsCred, the world’s leading enterprise content marketing platform (CMP) provider, announced the availability of the NewsCred CMP: Integrated Marketing Edition and introduced, as part of the new edition, Integrated Campaigns, an end-to-end solution that reduces the complexity of planning and executing omnichannel…

Vestorly Adds Features to Emulate Marketers with Deep Learning

Intelligent Content Marketing Platform Learns to Harness Trait and Behavioral Data to Predict and Deliver Targeted Experiences at Scale Vestorly, an AI-powered content marketing platform, announced  the launch of new AI-guided content curation features to emulate marketers more effectively over time and increase engagement rates with consumers. “It operates like a marketing assistant, continually taking into account the interests of the intended audience, but also personal traits and objectives.” “Vestorly can now…

TechBytes with Noah Brier, CTO and Co-Founder Percolate

Noah Brier CTO and Co-Founder, Percolate Content Marketing is the new buzzword. The digital transformation has led to the rise of Content Marketing as a form of engaging with prospects. We spoke to Noah Brier, CTO and Co-Founder, Percolate to understand how content marketing platforms could help marketers drive ROI. Tell us about your role at Percolate, the team and the technology you handle. I’m co-founder and CTO of Percolate, a leading Enterprise Content Marketing Platform. It’s a pretty broad role…