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Content Syndication

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from RingCentral (Unified Communication), Yext (Customer Experience), Dynata (Analytics), SurveyMonkey (Customer Feedback), and Salesforce (CRM). Alcatel-Lucent Enterprise and RingCentral Enter into a Strategic Partnership Alcatel-Lucent Enterprise, a leading provider of communications, networking and cloud solutions, and RingCentral, Inc., a leading provider of global enterprise cloud…

Dynata Acquires Sharpr to Extend Insights Platform

Acquisition expands data and insights platform capabilities, enabling access, sharing and publishing of research across the organization Dynata, the world’s largest first-party data and insights platform, announced the acquisition of Sharpr, a leading knowledge management, content syndication and publishing platform. With the acquisition, Dynata will integrate Sharpr’s capabilities – recently recognized by Forrester as a leader in Market and Competitive Intelligence Platforms – into its Dynata Insights Platform,…

Widen and Productsup Partner to Help Customers Launch Products on 1,500+ E-commerce Channels

With Widen’s DAM+PIM solution and Productsup’s e-commerce syndication technology, brands have a complete toolset for assembling product content and going to market Widen, a provider of enterprise digital asset management (DAM) software, and Productsup, a leader in e-commerce data integration, today announced a partnership to help their mutual customers compete more effectively in e-commerce. The companies will integrate to help their users compile product data and content in the Widen Collective® and then launch products…

Content Marketing Imperative Grows In Face Of Industry And Customer Event Cancellations Worldwide, Says CMO Council

New Report Outlines How Marketing Organizations Must Improve the Influence and Conversion Rate of Content in 2020 With major trade shows, industry gatherings and customer events cancelled around the world, digital marketing content must play an even bigger role in demand generation. Yet, many marketing organizations lack the necessary capabilities and processes to keep pace with a growing content marketing imperative, according to new strategic report from the CMO Council. Marketing Technology News: Kimble PSA Now…

Caters News Agency Partners With Primis for Content Syndication

Primis, the video discovery platform, has reached an agreement with Caters News Agency, the UK's leading independent photo and news agency, to distribute their online archive and access to millions of images and digital assets across the Primis network. This will allow Caters News Agency to tap into new audiences, while Primis will add the trusted and established content provider to its extensive video content library. Caters is an international news, picture and video agency. They source and distribute exclusive news and…

Contentserv and Productsup Empower Brands and Retailers to Level-Up Content Syndication in E-Commerce

The Partners Present Their Joint Solution at the Product Experience Summit 2019 Contentserv, the global Product Experience Platform (PXP) leader, announces its technology partnership with Productsup, a leading provider of enterprise cloud software for product content syndication and feed management. A new outbound connector allows the seamless integration of the two business solutions. This enables their customers to effectively execute their content syndication strategy by aggregating and orchestrating product data from…

Syndigo Acquires European Content Provider WiseBase

Leading Database and Technology Company Provides Product Content Management Solutions in Europe Syndigo, a Chicago-based leading provider of verified product content syndication services, and a portfolio company of The Jordan Company ("TJC"), announced the acquisition of WiseBase, an innovative product content and technology company with clients across Europe. The move strengthens Syndigo's global footprint, providing clients with broader access to retailer networks, in-country client service expertise, and a further…

Spiceworks Introduces New Intent-Based Targeting Capabilities to Help Technology Brands Reach In-Market Businesses at the Right Time

New Capabilities Leverage First-Party Intent Data to Improve How Businesses Buy and Sell Technology Solutions Spiceworks introduced new intent-based targeting capabilities that leverage unique, first-party insights to empower B2B technology brands to identify and engage potential customers more efficiently. The new capabilities help technology brands reach in-market businesses — and the buyers within them — at the right time, providing a better, more relevant experience for IT buyers seeking connections to the brands that…

Ooyala Powers Content Management, Syndication and Delivery for Turner Asia Pacific

Ooyala Flex Media Platform Helps Turner Automate and Orchestrate Workflows, Reducing Content Processing Time by 85% Ooyala is powering content syndication for Turner Asia Pacific with the Ooyala Flex Media Platform, a flexible and configurable content supply chain optimization platform that automates tasks, simplifies workflows and speeds up the time to market for Turner. With increasingly complex content formats and requirements, Turner’s technology and operations team needed a single platform to power their…

Wochit Adds PA Images and Deutsche Presse-Agentur to Growing Network of Content Partners

Deals Add Millions of Images, Videos from Leading UK and German Press Agencies to Platform’s Expansive Library of Video-Creation Assets Short-form video creation platform Wochit announced partnerships with PA Images, the UK’s leading news, sport and entertainment image provider, and Deutsche Presse-Agentur (dpa), Germany’s largest news agency, that will bring millions of new content assets to the company’s proprietary library of pre-cleared material. This library, which includes videos, images, infographics, social posts…

How to Acquire More & Better Customers with Digital Content, According to webSURGE

webSURGE Works with Ceos and Business-Owners to Increase the Quality and Quantity of Sales Leads to Improve and Increase Sales Results webSURGE offers business leaders ways to improve content with digital content: As a business leader, you need to make decisions that increase sales. But how can you close more sales without getting more and better leads? Answer: increase your online presence with digital content. What Is Digital Content? By "words," we mean keywords, keyword phrases, web copy, online content, and any…

Meredith Corporation And Magenta Launch Fortune Italy

Fortune Italy Will Include Features From the US Edition of the Magazine, as Well as Original Content From Its Staff in Italy Meredith Corporation, one of America's leading media and marketing companies, and Magenta, a young and dynamic content factory, launch Fortune Italy, it was announced recently. The magazine will be distributed in Italy, Switzerland and Montecarlo, and will cover a range of topics from the economy and politics, to technology, startups and innovation. Through a license agreement with Meredith…

Quincy Media Deploys Avid’s Story-centric TV News Workflow Across 14 U.S. Markets

Broadcaster Accelerates News Production with Remote Collaboration Based on Avid MediaCentral Avid, a leading global media technology provider for the creation, distribution and monetization of media assets for global media organizations, enterprise users and individual creative professionals, announced that Quincy Media has adopted Avid’s end-to-end story-centric workflow. Powered by MediaCentral, the new workflow facilitates remote collaboration for journalists and news teams across multiple Quincy television stations,…

Interview with David Fortino, SVP of Audience and Product – NetLine Corporation

David Fortino SVP of Audience and Product - NetLine Corporation "Be yourself. Never doubt the importance of staying true to your gut. The mind wavers."On Marketing Technology MTS: Tell us a little bit about your role and how you got here. I currently head-up Audience & Product for NetLine. This encompasses all client facing and publisher facing products. Content Strategy for the business is also running out of my team. So yes, lots of great work being put out by some amazing people. We’re a small but crafty…