Over the years, we have witnessed how Marketing strategies have evolved at an exceptional rate and there seem to be …
Drift Announces Acquisition of Giant Otter & Launch of Drift Automation
Conversational Marketing leader unveils first marketing automation product built for the customer era at HYPERGROWTH 2019 Drift, the leading conversational …
Daily MarTech Roundup: The 5 Coolest Things in Marketing and Sales Today
Today’s Daily MarTech Round-up covers latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Bedrock Analytics, …
TechBytes with Bob Phibbs, CEO, The Retail Doctor
Tell us about your role and how you earned the moniker, “The Retail Doctor.” I am a retail expert, sales …
Sprinklr and Snaps Drive Human-Robot Collaboration for a New Era of Customer Care
Sprinklr, the world’s #1 social media management platform, announced its integration with Snaps, the leading conversational marketing platform. The companies …
Drift Named a “Cool Vendor” in Conversational Marketing by Gartner
Drift Enables Marketers to Cut out Traditional, Tedious Sales and Marketing Processes Using the Power of a Conversation Drift, the …
New “Chat Stories” Experience from the Ad Council Draws Teens in with Interactive Underage Drinking & Driving Prevention Message
Facebook Messenger Story, Created by Snaps, Leverages Emerging Format to Reach Youth Audience Ad Council recently released its first story-driven …
Leanplum Acquires Connecto to Penetrate Deeper into AI-Powered Conversational Marketing
New Acquisition Deepens Investment in AI and Conversational Marketing to Transform the Way Brands Engage with Customers Today, Leanplum announced the acquisition …
Drift Picks Six & Flow as First UK Partner to Expand Global Reach
Drift has selected Six & Flow as first UK agency to join its international Partner Program. Six & Flow is a UK-based …
Snaps Integrates With Adobe Campaign To Enhance Leading Enterprise Brand’s Messenger Chatbots With CRM Data
With This Integration, Adobe Campaign Customers Can Further Extend Their Campaign Channel To Facebook Messenger, Twitter DM, Skype, And Other …
MarTech RADAR 2018: Top 150 B2B Technology Companies You Should Follow
Our MarTech Radar Brings You The Top 150 B2B Technology Companies That We Believe Would Continue to Excite Us the Most With Their Cutting–Edge Insights, Events, Content, and Product Updates The one thing everybody forgets about Gartner's hype cycle, even in martech (and marketing in general!) https://t.co/evEUwPjOdG #MarTech pic.twitter.com/v8rHPaThSK …
Why Every Marketer Needs to Focus on Conversations in 2018
Retail marketing is an extraordinarily intricate combination of art and science. Building a brand requires a powerful vision that connects …
The New Disruptor-Conversational Marketing and its Practices
Would You Like To Understand What Customers Really Want And How To Give It To Them? Then Start Conversations! Conversational …