Conversational Marketing

Proven Marketing Leader Rejoins Company to Elevate Drift as an Enduring, Global Leader in B2B SaaS Drift, the world's leading Revenue Acceleration Platform, today announced that Dave Gerhardt has rejoined the company as its first chief…
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International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel…
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Award-winning, account-based chat solution drives 700% increase in target account engagement Terminus, the leading account-based marketing (ABM) platform, launched the next generation of its native ABM chat solution, Terminus Chat…
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Any customer success strategy needs to help drive growth and revenue opportunities while enhancing the overall customer experience; Bart Hammond, Chief Customer Officer at Drift shares his insights and tips: _______ Welcome to this…
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Digital Marketing, Media and Advertising Conference & Exhibition - April 21-22, 2022 - New York City, NY Expand your knowledge on the following topics: Account-Based Marketing, Behavioral & Neuromarketing, Content Marketing,…
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SPECTRM, the conversational marketing automation platform brands use to engage customers on the world's most popular messaging channels, announced today it now integrates with Google's Business Messages. Business Messages connects brands…
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Conversational chatbot, “Athena,” has answered over 70,000 questions already, now available in five states and the District of Columbia Botco.ai, the leading HIPAA-compliant conversational marketing solution, announced…
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Overly long ad breaks that interrupt audio content with repetitive ads will soon be a thing of the past. Conversational marketing technology is introducing a model that can better benefit audio publishers, advertisers, and consumers alike.…
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Recognized for its innovation in using AI technology to drive conversational marketing at scale Botco.ai, the leading HIPAA-compliant conversational marketing solution, is excited to announce that it has been selected as a…
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Automated Customer Experience Market Leader named to new categories including Conversational Marketing and Conversational Customer Engagement Ada, the leader in Automated Customer Experience (ACX), today announced it has been named a…
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AudioEye, Inc. , the industry-leading digital accessibility platform, announced Chris Hundley has joined the Company as Chief Technology Officer. With 25 years of software and technology leadership experience, Chris will lead AudioEye's…
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Drift, the leader in Conversational Marketing, Conversational Sales and Revenue Acceleration, announced the launch of Virtual Selling Assistants. This new offering enables sales teams across the globe to increase quality pipeline and closed…
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Stout Street Capital leads round to further innovate HIPAA-compliant conversational marketing solution Botco.ai, the leading HIPAA-compliant conversational marketing solution, announced $2.2 million in seed funding. Stout Street Capital…
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One year ends and another begins... Last year was the year that no one could have expected and 2021 is already shaping up to be equally unpredictable. Although American businesses of all sizes have experienced challenges caused by the…
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Revenue Acceleration leader cites demand for digital transformation momentum as catalyst for growth Drift, the world’s leading Revenue Acceleration Platform that is transforming how sales and marketing work together to deliver more…
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Seasoned technology executive and entrepreneur joins to lead product development and strategy as company continues to revolutionize the way businesses buy from businesses Drift, the world’s leading Revenue Acceleration Platform, announced…
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Revenue Acceleration leader experienced 35,474% revenue growth from 2016 to 2019 Drift, the world’s leading Revenue Acceleration Platform, announced it ranked 6th on Deloitte’s Technology Fast 500™. Now in its 26th year, Deloitte’s…
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COVID-19 has forced marketing teams to shrink their martech and marketing ops budgets. During such challenging times, we can learn from recent ABM Tactics for Retail We have covered the Account Based Marketing concepts extensively in the…
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DFO Global Performance Commerce, an industry-leading performance marketing company, announced that Andre Thivierge has been promoted to Senior Vice President of Strategic Marketing. Andre was previously head of strategic development, where…
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Spectrm launched Instagram Messaging Solutions, enabling brands to scale one-to-one messaging with Instagram's 1 billion users Consumer demand for messaging businesses is growing fast, accelerated by e-commerce growth due to COVID-19. In…
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