COVID-19

Gadgets like smartphones are here to stay, according to emarketer an average consumer spends 4 and a half hours on a mobile phone, this gives marketers another leeway to reach their consumers. They can make use of this opportunity to sell…
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Analysis of data from four of Conduent’s biggest technology customer experience management clients shows chat to be a preferred digital channel During the COVID-19 pandemic consumers increasingly turned to digital channels to interact with…
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Snapchat boasts of having more than 200  million active users on an average everyday. So, there are many opportunities for people looking to engage and share their content daily. Snapchat is one of the most widely used social media…
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Texting people about your products and services is a great approach to interact with potential customers. But what if your customers are ignoring your messages because they find it monotonous. Well, in such a scenario, you need to approach…
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Customers can realize a 370% ROI after deploying the DXP, with a payback period of 8 months Optimizely, the leading digital experience platform (DXP) provider enabling Boundless Digital Invention, revealed the results of a commissioned…
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The COVID-19 pandemic brought about an eCommerce boom, but with it came a host of challenges such as supply chain issues, and now a cost-of-living crisis. Whilst retailers may feel uncertain about the holiday season ahead, research…
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There are a lot of fundamentals that marketers and advertisers need to keep in mind to drive an effective contextual ad campaign; Khalid El Khatib, Chief Marketing Officer at Stack Overflow weighs in with some best practices: _________…
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Shoopit launches in the UK to make the internet more transparent, democratic, and borderless, transforming the travel sector Innovative search engine and browser extension, Shoopit, launched in the UK as it looks to change the way…
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Elon Musk has finally taken over Twitter and it led to so many reactions from different people around the world. On April 4 Elon Musk was trending all over Twitter and not just because he is the world’s richest and most influential…
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A recent Billboard and the Outdoor Advertising market report by Absolute provides insightful details on the state of its global development, as well as possibilities and difficulties that may arise in the near future, based on data that has…
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The last two years taught event organizers about change. The events landscape underwent a transformation, and event experience leaders demonstrated agility, pivoting to virtual and hybrid formats to offer attendees engaging experiences…
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In a digital-first working and marketing environment, it’s sometimes crucial to ask: how can brands safeguard themselves when a significant channel or platform that they use often suffers a massive outage? Despite the world economy…
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-  66% of consumers surveyed say they'll be more concerned about the economy this holiday season. -  58% plan to start holiday shopping before November. -  73% said they are considering sustainability when shopping for the holidays.…
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Zohar Gilad, Co-Founder and CEO at Fast Simon talks about the changing digital commerce experience in this short conversation: _________ Welcome to this MarTech Series chat, Zohar. Tell us more about yourself…we’d love to hear about…
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Alation recognised for offering a high standard of work-life balance and career growth opportunities Alation Inc., the leader in enterprise data intelligence solutions, has been named a 2022 UK Best Workplace in Tech by Great Place to Work…
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Multichannel Marketing Hubs Market Impact and Opportunities During Coronavirus Lockdown and Forecast Assessment 2030 Global Multichannel Marketing Hubs Market Research Report 2022 published by Market.Biz Including the latest industry…
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VP of Sales Mike Muhlfelder Shares Integration Best Practices to Help Retail SMBs Meet Digital Transformation and Customer Satisfaction Goals Jitterbit, the API transformation company, will present a session this week at Meet Magento New…
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Billtrust-Commissioned Research Highlights Organizational Impact of eCommerce Adoption and Identifies Gaps Between Buyers and Sellers Billtrust, a B2B accounts receivable automation and integrated payments leader, has released new…
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Shifting Regulations and Changing Customer Behavior Spell Trouble for Brands The digital marketing industry has known for years that the landscape for customer data collection and utilization is changing. From Google’s third-party cookie…
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Secure Data Hub Provides Social Service Agencies, Lenders, Background Screeners and Employers With a Single Source for Obtaining the Insights Needed to Build Trust, Enable Safety, Verify Information and Assess Risk Equifax announced the…
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