COVID-19

The Council for Responsible Nutrition (CRN), the leading trade association for the dietary supplement and functional food industry, announced the launch of WellComms, the conference for marketing and communications professionals in wellness industries. WellComms will feature top subject matter experts, increase attendees’ practical knowledge, and provide opportunities to deepen interpersonal connections with industry decision-makers. Marketing Technology News: Sidecar Releases E-commerce Advertising Industry…

Avalara, Inc, a leading provider of tax compliance automation for businesses of all sizes, announces the launch of its corporate sustainability site, highlighting its existing initiatives, and outlining the ongoing commitment to being a responsible employer and corporate leader in social, environmental, and governance programs. Since its earliest days, Avalara has focused and prided itself on its unique company culture, one focused on the growth and support of our global team. Building and maintaining strong culture…

Merkle , a leading technology-enabled, data-driven customer experience management (CXM) company, launched the second edition of its Consumer Experience Sentiment Report . Within this report, several key themes emerged, including those around consumers’ online engagement, the desire for personalized experiences, and brands’ abilities to engage on an emotional level. As consumers continue to adjust to the impacts of the COVID-19 pandemic, Merkle looked to better understand how preferences were changing by surveying more…

Dentsu International announced the launch of dentsu health, a global solution. Drawing upon the expertise of dentsu's global network of 2,000 health marketing experts across 85 markets in EMEA, APAC and the Americas, dentsu health is poised to become one of the top global healthcare agencies. By aggregating and mobilizing dentsu’s health marketing expertise powered by its market-leading capabilities, dentsu health will provide a single point of contact now required by many of the top brands across pharma, payer,…

Zettaset, a leading provider of data protection solutions, is proud to announce it has been named Solution Partner of the Year for COVID-19 Support by Red Hat, Inc., the world's leading provider of open source solutions. This award is part of the annual Red Hat North America Partner Awards, which aim to honor partners for continued efforts to support customers on the path to IT modernization and open hybrid cloud. Marketing Technology News: Placer.ai Launches Marketplace to Bring Leading Data Tools Together…

- Atento HIPPA-certified agents achieved a CSAT rating of 94 percent in their outbound and outreach programs providing support for general inquiries - 1.4M residents have been served using the 1-855-MD-GOVAX state Hotline Atento S.A., one of the world's top five providers of customer relationship management and business process outsourcing (CRM/BPO) services, announced that the Company has assumed a front-line position in the fight against the novel coronavirus by launching Atento's Equitable Vaccination Distribution and…

Taoping Inc. , a provider of Internet-based smart display screens, and a new-media ecosystem that enables targeted advertising and online retail, announced the launch of a “Taoping G Cloud Data Center” in Dong-guan City, a neighboring city of Shenzhen. The Company plans to deploy a total of 3,000 of general-purpose servers suitable for Ethereum and cloud desktops in the data center in 2021, with a total hashrate of 1,450,000 MH/s. The first batch of 300 general-purpose servers has been deployed and started operations.…

IBM’s consumer survey adds to the growing amount of data showing optimism as the world slowly emerges from the pandemic. IBM’s consumer survey released Thursday adds to the growing amount of data showing optimism as the world slowly emerges from the pandemic. The study shows that global consumer confidence is high, “with more than half of respondents surveyed saying that they expect COVID-19 vaccines to keep them protected,” the company said. Marketing Technology News: Davos Brands LLC Leverages BrandMuscle To Scale…

The COVID-19 pandemic has affected industries across the globe, but most perhaps none so directly as health care. While the most obvious changes have occurred in how and where care is delivered, less obvious changes like the closure of some private practices and hospitals and postponed preventive care and elective procedures have meant these shifts impact anyone connected to the health care industry—not just patients but providers, insurers, plan sponsors and brokers. To help understand this shift, DirectPath commissioned…

Version2, an industry leader in programmatic advertising and technologies, celebrates its milestone first anniversary. The company launched during the onset of the COVID-19 global pandemic in 2020. This month marks consecutive growth and expansion, serving more than 50 clients both domestically and internationally. "It has been an unprecedented first year for our business and we are grateful to all of our partners and team members for helping us achieve this significant milestone," says David Burns, Chief Executive…

Smartly.io, the leading social advertising automation platform for creative and performance marketers,  announced the addition of Ryanne Laredo as its first Chief Customer Officer. In this new role, Laredo will further elevate Smartly.io’s commitment to customers while supporting the company’s U.S. growth and leadership in enterprise advertising technology. “At Smartly.io, customer centricity is in our DNA and thinking customer-first has been a core value from the start,” said Kristo Ovaska, founder and CEO at…

COVID-19 has had a tremendous impact on a personal level, with many losing jobs and feeling economic stress about the future. What many don't realize is how this has inspired people to take initiative and start their own side hustles and businesses. Growing from worry about families and finances, many are trying to lift themselves up and create their own future. In response to this, the Online Logo Makers, an international design firm has launched the "Branding Starter Kit". This is a package designed to empower…

Hiring trends in tech have undergone a shift during the Covid-19 pandemic, moreover, with the changing needs involved while shaping teams across multiple departments, for instance, marketing and sales, in light of the pandemic and in light of increased dependence on hybrid and remote work models, it’s important for business and HR leaders to reconsider their choice of tools, Kevin Harrington, CEO at Joblist shares more: Marketing Technology News: Nielsen Annual Marketing Report Underscores The Need for Brands To Evolve…

The term artificial intelligence (AI) may lead some to conjure their worst fears. Through sci-fi movies and pop culture, many of us have been misled to believe that AI is synonymous with evil robots that will one day take our jobs and take over the world. While AI is one of the most intriguing and promising emerging technologies, it’s also the most feared. People tend to think of it as ominous and futuristic. Most are unaware of the positive impact it can have and just how much we already rely on AI in our everyday lives.…

Meltwater, a global leader in media intelligence, is proud to announce that it is the recipient of three Comparably Awards for “Best Global Culture,” “Best Sales Team” and “Best Product & Design Team.” Meltwater ranks number five for “Best Sales Team” and in the top 50 for both “Best Global Culture,” and “Best Product & Design Team alongside companies such as Apple, Google and Facebook, based on data compiled from 10 million employee ratings across 60,000 U.S. companies. For the past 20 years, throughout its…

SnackMagic, the first build-your-own gift box platform, announced it raised $15 million in Series A funding, led by Craft Ventures, with participation from Luxor Capital. The new funding will help SnackMagic build warehouse capacity and logistics support for its growing line of products: Over the next 9 months, the company plans to diversify its “build your own box” concept into new product categories like meal kits, alcoholic beverages, dessert treats, and non-edible gifts like swag and gift baskets. With Toyota,…

BentoBox, a website, e-commerce, and marketing platform for restaurants, in partnership with restaurant discovery platform The Infatuation, released the first installment of its Restaurant Delivery Consumer Trend Report. This new report will be issued quarterly and act as part of a year-long study to track how U.S. consumers' delivery and takeout habits evolve as restaurant traffic and in-person dining rebounds from the COVID-19 pandemic. The Q1 survey features insights from more than 1,000 U.S. consumers, ages…

Becchetti Marketing is proud to announce that it is opening a second office in Chicago, Illinois. The move is necessitated by the growing demand for its internet marketing services in the city. The company hopes that by opening the new office, it will make its services more accessible to its existing clientele and draw in new clients who want to use digital marketing techniques to grow their businesses. Through this office, customers will be able to access many services that include social media management, search engine…

Ping Identity, the Intelligent Identity solution for the enterprise, announced the Ping Intelligent Identity™ Platform has been named a finalist in the Best Identity Management Solution category of the 2021 SC Awards. The Ping Intelligent Identity Platform helps enterprises achieve Zero Trust identity-defined security and more personalized, streamlined user experiences that allow customers and employees to easily access critical applications from anywhere in the world. Marketing Technology News: Infosys Recognized as One…

The COVID-19 pandemic forced businesses to quickly support remote working practices, often without proper security measures in place. The Verizon Business Mobile Security Index (MSI) 2021 reveals that many businesses may have left themselves vulnerable and open to cybercriminals in the rush to ensure their workforce could operate remotely. Forty-nine percent of businesses surveyed in the latest edition of Verizon's MSI stressed that changes made to remote working practices during lockdown adversely affected their company’s…