Browsing Tag

Cross-Channel Campaign

Acoustic Recognized as a Leader in Cross-Channel Campaign Management by Prominent Independent Research Firm

Acoustic, the largest independent marketing cloud with a total focus on the marketer, announced that the company has been named as one of two Leaders in the recent evaluation, The Forrester Wave: Cross-Channel Campaign Management (EMSS Modules), Q3 2019. Acoustic was among the seven Cross-Channel Campaign Management (CCCM) providers invited to participate in the Q3 2019 Forrester Wave™ report, which used 40 criterion to assess each company’s current offering and strategy for marketers across industries. The rigorous…

Merkle to Host Webinar with Adobe on Remarketing Standards

The Webinar by Merkle Will Cover Best Practices and Examples of How Some Brands Successfully Automate Responses to Online Behavior and Deliver Timely, Contextually Relevant Messages Across Channels Merkle, a leading technology-enabled, data-driven performance marketing agency, announced that it will host a webinar with Adobe titled Remarketing Best Practices. This webinar will feature Jose Cebrian, SVP, digital messaging at Merkle and Jeremy Finch, Product Marketing Manager for Adobe Campaign, part of Adobe Marketing…