CTR

LinkDaddy offers a full-scale Google Maps Ranking service and CTR to help businesses grab the top spot on Google’s local search results. A big portion of Google searches have local intent which means people make an online search to find a…
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Leading publishers McClatchy, The Independent, Estado de Minas Among Early Users; Homepage For You Bolsters Taboola Newsroom Offering to Help Editors Compete Against Social Networks Through Personalization Taboola, a global leader in…
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Fifty is a technology company specialising in audience insights and digital media activation. Fifty uses AI, technology and data to help brands understand their customers and power digital advertising to best engage them. Fifty’s new…
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Pet Marketers benefit from breed, age, gender, weight, size, and food-based Pet Demographic audiences enabled on LiveRamp's Data Marketplace to deliver pet personalization and superior performance. Good Boy Studios, the leading provider…
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Emplifi’s Q3 data shows brand investment in social media is growing faster than ever as social platforms become an essential part of consumers’ lives. Not only is ad spend up, but advertisers are gaining 3x the engagement with Live video,…
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Perpetua, a global leader in eCommerce advertising and intelligence software today released their 2021 Q3 Benchmark Report showcasing the most important trends and metrics from Q3 2021, on Amazon and Instacart, to help inform marketplace…
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Data-Driven Digital Marketing Leader Donates Self-Service Media Buying Platform Access and Ad Inventory in Customized Mobile/CTV Campaign, Yielding 13% Lift in Areas with Highest Rates of Lung Cancer Stirista, the leader in data-driven…
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Ads are a powerful and underutilized profit tool for marketplace operators. A Goldman Sachs Equity Research report noted in February 2021 that “in the US alone we believe retailers are positioned to generate $15-$20 billion of e-com…
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IntentData.io, Inc. announces a third-party intent data capability to help B2B marketers run efficient paid ad campaigns even as Google ends 3rd party cookie targeting. Contact level intent data is combined with granular buying journey and…
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Retailer adopts AI-powered automated online merchandising and A/B testing through Nosto to power online sales success. Skinnydip London, which sells mobile phone accessories, clothing and lifestyle products online, as well as through its…
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Amazon Posting, a marketing agency specializing in the Amazon marketplace, is now helping Amazon sellers achieve online success. The company uses Amazon Posts and Amazon Live to take brands to the next level Amazon Posting is quickly…
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"Personalization is a key factor in customer loyalty. The more you can give customers what they want, the more likely they are to stick around." Journey into Tech Hi Jeff, it was a mixed quarter for MarTech and AdTech companies…
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The majority of people still use LinkedIn as a resume and job posting platform. However, this is no longer the truth and LinkedIn is gradually turning into a powerful lead generation platform. According to the recent statistics from…
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Using Google Cloud Vision API, New Creative Solution Optimizes Performance for Creative Ads Jellyfish, a digital partner to some of the world's leading brands, is expanding its digital offerings with the introduction of Optics: Creative…
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Open-source initiative aims to assist global developers on batch and stream processing Alibaba Cloud, the data intelligence backbone of Alibaba Group, announced that the core codes of Alink, its self-developed algorithm platform, have…
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Email Marketing is one of the strongest and most efficient ways to reach your customers. In fact, the average person checks their email about 15 times per day. With an estimated 293.6 billion emails anticipated to be sent worldwide in 2019,…
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New Product Line from Bluecore Applies Individual-Level Consumer and Product Insights to Offers and Recommendations as Consumers Move Across Digital Channels Bluecore, the retail marketing technology company that more than 400 retailers…
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Developed by new AI Marketing Lab and Creative Labs units, Snippet Ads are hyper-relevant ads that deliver 2.5x to 3x higher click-through rates vs. static banners  RTB House, a global company that provides state-of-the-art marketing…
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LiveIntent data suggests these campaigns should optimize for Friday and Sunday afternoons LiveIntent, the people-based marketing platform that reaches 250 million logged-in people each month via its 2,500 brands and publisher partners,…
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Marketing vocabulary is complex. But it's important to know to understand how well your marketing dollars perform. Web design agency, Huemor, lists and explains 5 key marketing terms you should get familiar with. Conversion Rate: The…
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