TechBytes with Michael Harrison, MD, Winterberry Group
Tell us about your role and the team/technology you handle at Winterberry Group. I am Managing Director at Winterberry Group, …
Salesforce Listed as Visionary Leader by 360Quadrants in AI in Fintech
360Quadrants, the world’s only comparison platform that combines expert analysis with crowdsourced reviews, has released a quadrant on AI in …
TrustArc Platform Enhancements Address Growing Need for Marketing Compliance Solutions
Updates Further Advance TrustArc Leadership as the Industry’s Only End-to-End Solution to Manage Digital Marketing Privacy Compliance for GDPR, CCPA …
GarageExperts Partners with Target Data for People-Based Marketing Solution
Target Data, a leader in people-based marketing, announces that GarageExperts, a quality garage enhancement solutions company, is deploying Target Data’s …
Bridging the Gap Between All CX Professionals
The New Look and Features in This Release Allow All CDP Stakeholders to Work Together Closely and Maximize Productivity Across …
Enterprise Marketers Realize Significant Financial Returns through Data-Driven Personalized Engagement
Customer Engagement and Loyalty Platform Helps Enterprises Achieve Substantial Increase in Customer Spend SessionM, the leading customer engagement and loyalty …
Moment of Truth: Why You Can’t Ignore Customer Experience Initiatives Anymore
Experience builds trust. Trust builds loyalty. That’s the crux of B2B marketing today. Customers are more likely to remember bad …
Segment Launches New Program to Help Early Stage Startups Achieve Product Market Fit and Maximize Growth
Startups Will Receive Up to Two Years’ Free Access to Segment’s CDI, Alongside Great Deals for Leading Applications from Google …
MarTech Interview with Vijay Chittoor, Co-Founder and CEO, Blueshift
"AI in the hands of marketers is the answer to solving complexity, enabling marketers to drive customer engagement and revenue …
The Privacy Paradox and the Marketer’s Dilemma
2018 was a never-ending stream of privacy scandals, data breaches, and tech backlash. If you’re a marketer in tech, privacy …
Decoding Conversant’s Mesobase, MarTech’s First Customer and Prospect Relationship Management (CPRM) Platform
All CMOs are driven to achieve the 3Es of marketing — Efficiency, Efficacy, and Engagement. Marketing Technology landscape has swelled to …
Interview with Robert Glickman, CMO, Arm Treasure Data
"The real value of AI will be the interplay between leveraging the potential of AI and staying grounded on what …
TechBytes with Peter Lenz, Senior Geospatial Analyst, Dstillery
Peter Lenz Senior Geospatial Analyst, Dstillery Three things that rule real-time marketing today -- location, location, and location. Geodata-based marketing tells …
Interview with Mark Gorman, CEO, Matrix Solutions
"The ad industry should take the initiative of working to standardize data collection and usage and market this to the …
Interview with Stefan Koenig, Co- Founder and CEO, Hull.io
"Identity resolution has always been a tricky problem because each service has its own way of identifying customers." Tell us …
Adobe Appoints Judith Hammerman as Head of Audience Manager, Americas
Programmatic Advertising Veteran from Time Inc., Judith Hammerman Joins Adobe as Head of Audience Manager for the Americas Data Management …
Information Security – a Major Concern for Mid-Market Leaders: Deloitte Survey
Deloitte, in Its Sixth Annual Report, Explores Technology Trends That Drive Mid-Market and Private Companies in the Us Economy In …
TechBytes with Kevin Dean, President and General Manager, Experian
Kevin Dean President and General Manager, Experian In this interview, Kevin Dean, President and General Manager at Experian, explains the extent …
What’s Cooking at Salesforce? SessionM’s 23.8 Million Series E Funding Led by Salesforce Ventures
This is the Second Investment in SessionM by Salesforce Ventures Salesforce Ventures, the global corporate investment group of Salesforce, led …
TechBytes with Mahmoud Arram, Co-Founder and CTO, Bluecore
Mahmoud Arram Co-founder and CTO, Bluecore The B2C tech ecosystem is dynamic and growing at a rapid pace. it's the …