customer data

Neustar Inc., a global information services and technology company and leader in identity resolution, announced that it will integrate its Unified Identity™ solution with Treasure Data, the only enterprise Customer Data Platform (CDP) that…
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Marketing automation platform now offers an automated Price-Drop Trigger, Multi-Step Forms and increased SMS capabilities Klaviyo, a leading customer data and marketing automation platform, today announced a variety of new features to…
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Justin Sharaf, Vice President, Marketing at Jahia Solutions talks about the growing importance of first-party data in today’s marketing environment while sharing a few martech adoption best practices in this chat: _________ Welcome to…
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Updates Include In-App Message Survey Templates, New CDP Partnerships, Experimentation Updates, and Enhancements to Braze Revenue Reporting. Braze, the comprehensive customer engagement platform, today announced several new product and…
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As consumers embrace an increasing number of technologies to manage their money, banks and credit unions face growing expectations to create more personalized experiences. These financial experiences must be every bit as seamless and…
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Bloomreach, the leader in Commerce Experience™, announced that Bloomreach Engagement, the company's Customer Data and Experience Platform (CDXP), is now available on Google Cloud Marketplace. Bloomreach Engagement is a leading omnichannel…
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SALESmanago, a leading Customer Data and Experience Platform (CDXP) provider in Europe & USA and Encircl LLC , a fully owned US subsidiary of Aghreni Technologies Pvt Ltd , headquartered in Bengaluru, India, owner of the popular…
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Joint solution creates virtuous cycle of enhanced customer profiles and multi-channel customer journeys for 1:1 personalized experiences Amperity, the leading customer data platform for consumer brands, today announced a partnership with…
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Marketers have been investing relentlessly new Martech trends, and rightly so - A well-planned martech stack helps to holistically understand customer data with the help of integrated platforms and systems. A wholesome customer experience…
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The Business Intelligence Group announced that Feroot Security has won the 2021 Fortress Cyber Security Awards in the Application Security category. The industry awards program sought to identify and reward the world’s leading companies…
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TechAhead, a global leader in digital transformation and product innovation has announced its partnership with Klaviyo, which offers a unique and innovative growth marketing and automation platform for startups, enterprises, and small…
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Appointment comes on the heels of the company's $320 million Series D funding round; follows the additions of Kim Hammonds and Tony Weisman in January Klaviyo, a leading customer data and marketing automation platform, today announced that…
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Rackspace Technology, a leading end-to-end multicloud technology solutions company, announced the results of a global survey revealing that, in addition to allowing products and services to stand out, modernizing technology and…
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The area for how companies distribute content to consumers in addition to the way they acquire consent to use personal data is evolving before our eyes. Apple, manufacturer of the iPhone and iPad, recently announced significant changes to…
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Data management is the practice of collecting, keeping, and using any data that a company or an organisation acquires securely, efficiently, and cost-effectively. It is important to organise the data in such a way that it is both easily…
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Klaviyo, a leading customer data and marketing automation platform, announced that it has been named to Inc. magazine's annual list of the Best Workplaces for 2021. The list is the result of a wide-ranging and comprehensive measurement of…
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Marketing automation leader expands global leadership through new partnership and integration Today, Klaviyo, the leading customer data and marketing automation platform, announced its official partnership with WooCommerce, an…
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Customer data is invaluable to businesses – it always has been and always will be. However, the true value of data did not become apparent overnight. There was a time when organizations thought that all they needed to do was implement a…
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NetHunt CRM has launched expanded capabilities to help businesses accelerate their growth. The new features focus on the automation of sales, marketing, and business workflows. NetHunt users can now better manage their customer…
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Klaviyo announced that it has launched a new integration with Salesforce Commerce Cloud, the fastest path to unified commerce. Commerce Cloud enables brands to provide personalized experiences for shoppers that span web, mobile, social and…
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