MarTech Interview with Katherine Calvert, CMO at Khoros
"The key to success and standing out in a world where loyalty is all but dead is to facilitate trust …
Michael Diestelberg Promoted to Vice President Product & Marketing at Mapp to Lead Global Marketing
Mapp, the insight-based customer engagement platform, has announced the promotion of Michael Diestelberg to Vice President Product & Marketing. Michael …
Michael Diestelberg Promoted to Vice President Product & Marketing at Mapp to Lead Global Marketing
Mapp, the insight-based customer engagement platform, has announced the promotion of Michael Diestelberg to Vice President Product & Marketing. Michael …
MoEngage Partners with Bigbasket to Drive-Up Metrics for Its App Business
MoEngage Will Utilize Its Intelligent Customer Engagement Platform to Scale Personalized Messaging and Deliver Value Rapidly to Bigbasket’s Customers MoEngage, …
MoEngage is the Highest Overall Rated Vendor in the 2019 Gartner “Voice of the Customer” Report for Mobile Marketing Platforms
MoEngage Also the Top-Rated Vendor for Service, Support, Evaluation, and Contracting. 90% of Reviewers Say They Are Willing to Recommend …
Afterpay Uses Leanplum to Increase Engagement
Multi-Channel Engagement Platform Provides Personalized Customer Journeys Leanplum, the leading multi-channel customer engagement platform, announced that Afterpay, an innovative digital …
Global Gaming Leader Meets Individual Player Needs in Real Time and Achieves 96% Engagement with Swrve
Vivid Games, Creator of Real Boxing and Godfire, Acts on In-Game Behaviors, and Leverages Data to Drive Retention, Revenues, and …
![[24]7.ai Extends Messaging Leadership with Industry Leading Conversational AI](https://martechseries.com/wp-content/uploads/2019/11/247.ai-Extends-Messaging-Leadership-with-Industry-Leading-Conversational-AI-840x440.jpg)
[24]7.ai Extends Messaging Leadership with Industry Leading Conversational AI
Support for Leading Messaging Platforms and Integration with IBM Watson and Google TensorFlow Builds on the Company’s Strong AI Legacy …
Braze’s Second Annual Brand Humanity Index Underscores Necessity for Marketers to Master Human Connection
Newest Independent Study Commissioned by Customer Engagement Platform Details Why Human Communication Is a “Must-Have Capability” for Brands Braze, the …
Airship Announces New EU Cloud Site and Multiple Strategic Investments Driving Accelerated Global Growth
New Regional Cloud Site Underpins New Technologies, Partner Integrations, and a Large Global Professional Services Team Fueling Global Expansion Customer …
JRNI Closes $6 Million Series C Extension, Bringing Total Series C Funding to $19.4 Million
Financing Will Further Extend Company’s European Market Leadership and Supercharge U.S. Growth with Newly Appointed CTO JRNI, formerly BookingBug, the …
Reflektion Honored in 2019 MarTech Breakthrough Awards Program
Prestigious “Best E-Commerce Web Platform” Award Recognizes Reflektion for Standout Marketing and eCommerce Personalization Technology Reflektion, the world’s leading AI-powered …
Slingshot Raises $2.4 Million Seed Round to Improve Customer Engagement and Sales Conversion for Home Services Providers Through 24/7 Omni-Channel Support
Customer Engagement Company Uses Proprietary Software and Decentralized, US-Based Agents to Improve Customer Satisfaction and Sales Closing Rate Slingshot, the …
Braze Partners with Snowflake to Provide Customers with Improved Data Agility and Customer Engagement Benchmarks
Marketers Can Now Join Multiple Data Sources into a Single Source via Snowflake Secure Data Sharing for Real-Time, Scalable, and …
Braze Hires Former Bazaarvoice Executive as CMO, Former Marketo Chairman and CEO to Join Board of Directors
Sara Spivey to Lead the Company’s Global Marketing Programs in New Role; Phil Fernandez to Bring Unique Industry Experience to …
What is your Marketing ROI: Understanding Real Impact to Grow Revenue
Dvanced Customer Lifecycle Management Platform, Clevertap Launches a Powerful Reporting Dashboard to Bring Longer Term Measurability to Marketing Initiatives CleverTap, …
Folloze Launches Data and AI Powered Personalization Engine, Turning Insights into Action
New partnership with Demandbase delivers hyper-personalized, multi-channel ABM programs execution Folloze, the leading B2B Customer Engagement Platform, is unveiling the …
Pegasystems Named a Visionary in Gartner’s Magic Quadrant for Multichannel Marketing Hubs for Second Consecutive Year
Pegasystems Inc. , the software company empowering customer engagement at the world’s leading enterprises, announced it has been named a …
Khoros Launches Ads Capabilities to Provide A Combined View of Paid and Organic Social Media
Khoros Provides Enterprise Companies with a Holistic View of Paid and Organic Social Media to Drive Business Value Through Seamless …
Braze Announces Next-Generation Email
A Superior Approach to Maintaining Relevance and Building ROI in an Era of Mobility and AI Braze, the leading global …