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Customer Marketing

InMoment Appoints Tony Weisman, Former CMO of Dunkin’ Brands, to Board of Directors

Highly successful brand expert advocates ‘memorable experiences at every touchpoint’ as the critical focus for every business leader InMoment™, the leading provider of Experience Intelligence (XI)™, today announced the addition of Tony Weisman to its board of directors. Tony is a leading expert in brand and marketing strategy, and a proponent of creating a positive brand experience across all consumer touchpoints. Tony has decades of driving forward-thinking digital, brand and customer marketing for the world’s top…

Revionics Marketing Team Continues Growth with Addition of Product & Customer Marketing Lead

With more than two decades of experience in technology go-to-market strategy and planning, Suzy Meriwether joins core team driving new business growth and customer support Revionics, a provider of retail pricing, promotions, markdowns and advanced analytics solutions, today announced the hiring of Suzy Meriwether as director of product marketing. Meriwether is a portfolio marketing leader with more than 20 years of experience creating and executing go-to-market plans that drive revenue for technology companies of all…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from TTEC Holdings, Inc., Infosys, Mediasite, Dun & Bradstreet, and Bond Brand Loyalty. TTEC Announces Acquisition of Serendebyte TTEC Holdings, Inc., a leading digital global customer experience technology and services company focused on the design, implementation and delivery of transformative solutions for many of the world’s most iconic and disruptive brands, announced that it has…

Bond Acquires Customer Marketing Firm, rDialogue

Bond Brand Loyalty, a global customer experience and loyalty management company, announced today that it has acquired Atlanta-based rDialogue, a customer marketing firm. On the heels of announcing a newly appointed president, this is the first in a series of planned acquisitions to accelerate the company’s growth strategy and expanded offerings. Bond incorporates a unique blend of human-centered design, data science, technology and loyalty mechanics to create meaningful impact for brands, their customers, and their people.…

Kurtosys Releases the Real Growth Podcast With VP of Global Marketing Leeya Hendricks

Kurtosys is excited to be reinvigorating their podcast series, bringing you some excellent insights from industry leaders in financial services, as well as taking a deep dive into the services that Kurtosys provide. In this first edition of 2020, host Elliot Burr talks to VP of Global Marketing, Leeya Hendricks, who discusses Kurtosys' new rebrand. Leeya outlines the main reasons for why Kurtosys has adopted a new sleek look and feel - to position their end-to-end digital experience platform (DXP) in the market as a…

Tinyclues Expands Retail Customer Marketing Reach in 2020 with NRF Sponsorship

Tinyclues to sponsor NRF2020, leading a Big Ideas session and participating in the official Artificial Intelligence Tech Tour Tinyclues, an AI customer marketing solution for retail and travel brands, announced that they will sponsor and exhibit at NRF 2020, running January 12-14th in New York City. Tinyclues’ booth #1236 is an official stop on the Artificial Intelligence Tech Tour, which features exhibitors recognized for “delivering the latest in retail technology across multiple business disciplines.” This stop on…

Adams Street Partners and Sapphire Ventures Lead $40 Million Investment in Punchh to Power Digital Transformation of Brick-and-Mortar Retail

The investment will accelerate the development of Punchh's customer AI technologies while optimizing its solutions for new retail verticals Punchh, the leader in customer marketing solutions for physical retailers, announced it has raised $40 million in a Series C funding round led by Adams Street Partners and Sapphire Ventures, with AllianceBernstein also participating in the round. The new funding will be used to further augment Punchh's AI capabilities as it expands into new verticals such as convenience stores and other…

Annex Cloud Named Episerver App Marketplace Technology Partner of the Year

Annex Cloud, an industry leading customer marketing and loyalty solution provider for brands, manufacturers, distributors and retailers, has been recognized as the 2019 Episerver App Marketplace Technology Partner of the Year. The award recognizes Annex Cloud for its Loyalty Cloud contribution to the Episerver App Marketplace that further increases the value of the Episerver Digital Experience Platform. Annex Cloud was recognized at the annual Episerver Ascend conference held in Miami on October 27-29, 2019. Annex Cloud…

Splio Raises 10 Million Euros to Power the New Loyalty Economy in Europe and China

Splio is revolutionizing customer marketing by launching the New Loyalty Economy to offer brands the ability to include every consumer in the same dynamic engagement Splio announces the closing of an additional €10 Million funding round led by Ring Capital, a fund specialized in financing French Tech scale-ups, with the participation of Swen Capital Partners and Splio's historic investors, BPI France and Amundi PEF.  The company, which has offices in Europe and in China, presently offers a SaaS New Loyalty marketing…

ICF Next Named a Strong Performer Among Loyalty Service Providers

Agency Among Top Scorers in Loyalty Strategy, Insights, Privacy and Security, Change Management and Account Management ICF Next, the integrated marketing and communications services group of ICF, announced that it was named a "Strong Performer" among loyalty service providers by leading global research and advisory firm Forrester Research in The Forrester Wave™: Loyalty Service Providers, Q3 2019. "Clients are very satisfied with ICF Next's insights services and account teams, offering high praise for its intelligence,…

Jeff Herrera Announced as Chief Marketing Officer at Annex Cloud

Annex Cloud, an industry leading customer marketing and loyalty commerce solution for mid-market and enterprise brands, manufacturers, retailers and distributors, announced that Jeff Herrera has been hired as Chief Marketing Officer (CMO). “We are thrilled to have Jeff on our team” “We are thrilled to have Jeff on our team,” says Al Lalani, CEO of Annex Cloud. “Jeff is a very talented e-commerce senior executive with a strong track record of success at companies like Visa, NBC Universal, Western Union, eBay,…

eRelevance Response Follow-up Service Launched for SMBs

New eRelevance Response Follow-up Service Will Reduce Revenue Leakage from  Patient and Prospect Requests That Go Unscheduled eRelevance Corporation, a leading customer engagement service for small-to-medium sized businesses, has announced the launch of its Response Follow-up Service. The new service addresses one of the most critical problems facing its healthcare clients, including the lack of time, tools, and resources to quickly follow up on the marketing-generated patient and prospect requests. Currently, the…