Customer Marketing

Rakuten, Party City, OpenTable, Frontdoor / American Home Shield and Expedia are among the brands leveraging MessageGears’ unique architecture, segmentation and messaging capabilities with Snowflake to empower their marketing teams…
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This report explores today’s customer marketer, how the field has matured and evolved, and the myriad of ways it provides wider business impact. Influitive Corporation, the leading provider of engagement software for…
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Direct-to-consumer fitness brand Bala is quickly growing its business by creating a personalized approach to customer engagement free from reliance on third-party cookies Today retail data platform provider SoundCommerce announced Bala, a…
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Suzy Cirulis has joined Caleres as senior vice president, customer marketing. In this role, she will lead the company’s customer marketing efforts across the entire Caleres portfolio including customer relationship marketing (CRM),…
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A top research firm aggregated four large MessageGears customers to create a composite organization that achieved $8.5 million in net present value over three years MessageGears, the customer marketing software company, announces the…
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Marketers are buying tech they don’t fully understand MessageGears, the customer marketing software company, announces the results of a survey on Customer Data Platforms (CDPs). The big takeaway from the survey, which was…
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The marketing technology trailblazer has experienced explosive growth and is on pace for its best year ever MessageGears, the customer marketing software company, has been named to the 2021 Inc. 5000 list, which was revealed.…
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The customer marketing software company, which is moving to new headquarters in Midtown and on pace for its best year ever, is known for its low employee churn and high employee satisfaction. MessageGears, the customer…
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Okendo, a customer marketing SaaS platform for ecommerce brands, announced today that it has raised $5.3 million in seed funding. The round was led by Index Ventures with participation from a number of notable industry leaders. Marketing…
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"I think that the biggest sentiment that changed was a shift from outward hard selling to empathetic selling. The word empathy started to be a part of many of my conversations with CMOs and VPs of sales." Hi Randy, tell us about the…
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Tinyclues, the leader in predictive audience building and campaign decisioning for customer marketing, announced the appointment of John Ball to the company’s board of directors. A seasoned entrepreneur with an impressive track record in…
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Okendo, the leading customer marketing platform that helps fasting growing Shopify stores build social proof and increase online shopping conversions, announced the launch of their official partner program. With 100+ Shopify focused…
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Highly successful brand expert advocates ‘memorable experiences at every touchpoint’ as the critical focus for every business leader InMoment™, the leading provider of Experience Intelligence (XI)™, today announced the addition of Tony…
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With more than two decades of experience in technology go-to-market strategy and planning, Suzy Meriwether joins core team driving new business growth and customer support Revionics, a provider of retail pricing, promotions, markdowns…
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Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from TTEC Holdings, Inc., Infosys, Mediasite, Dun & Bradstreet, and Bond Brand Loyalty. TTEC…
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Bond Brand Loyalty, a global customer experience and loyalty management company, announced today that it has acquired Atlanta-based rDialogue, a customer marketing firm. On the heels of announcing a newly appointed president, this is the…
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Kurtosys is excited to be reinvigorating their podcast series, bringing you some excellent insights from industry leaders in financial services, as well as taking a deep dive into the services that Kurtosys provide. In this first edition…
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Tinyclues to sponsor NRF2020, leading a Big Ideas session and participating in the official Artificial Intelligence Tech Tour Tinyclues, an AI customer marketing solution for retail and travel brands, announced that they will sponsor and…
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The investment will accelerate the development of Punchh's customer AI technologies while optimizing its solutions for new retail verticals Punchh, the leader in customer marketing solutions for physical retailers, announced it has raised…
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Annex Cloud, an industry leading customer marketing and loyalty solution provider for brands, manufacturers, distributors and retailers, has been recognized as the 2019 Episerver App Marketplace Technology Partner of the Year. The award…
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