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D2C Brands

AdRoll Launches New Brand Awareness Solution for Ambitious D2C Brands

Platform’s machine learning algorithm makes over 2.5 million predictions per second to help brands reach the right audiences at the right time It has never been more critical for brands, particularly those marketing directly to consumers, to cut through the noise and tell their story to customers at every encounter. In fact, according to Nielsen, 59% of consumers prefer to buy products from brands with which they are already familiar. AdRoll, the growth marketing platform for direct-to-consumer (D2C) marketers and…