Data Insights

NISA and Factoreal are thrilled to start streamlining and elevating fan engagement with Factoreal’s omnichannel marketing solution. Known for their industry-leading work streamlining fan engagement for sports franchises, Factoreal is…
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One of the truisms in sport is that the big names and the big money can usually be found at the top of the leagues. This applies to sponsorship deals as well as star players. In the NFL in 2019, the Dallas Cowboys generated $871 million in…
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The company's platform delivers life-saving experiences for clients while enabling them to drive revenue and boost efficiencies based on powerful automations and data insights. Frost & Sullivan recently assessed the North American…
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Brands, Retail Buyers & Investors Can Now Utilize First-Party Customer Analytics to Identify Growth and Optimization Opportunities SnackMagic, the 100% customizable snack and swag service, announced the launch of CPGpulse, a…
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Introducing new capabilities for visual, configurable, & actionable data intelligence reporting across data privacy, security, and governance BigID, the leading data intelligence platform that enables organizations to know their…
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Facteus announced a $10M funding round led by Curql Fund, the investment arm for over 75 credit unions across the U.S. Marketing Technology News: 2021 Review: Facteus Adds Millions of Cardholders & Real-Time CPG Data to Become…
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Chau brings over 25 years of experience to the global role, championing the democratization of data to unite people, products and performance  Huge, a global experience company (NYSE: IPG), announced the appointment of Frisco Chau as…
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The digital video leader welcomes Matt Malanga as Chief Marketing Officer and Konstantin Olegovich Baikov as Vice President of Global Partnerships JW Player, the leading video software and data insights platform, announced two key…
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The digital video leader predicts 2022 will be the year of interactive video, mixed monetization models, SEO-optimized video, curated playlists, DTC video, and free TVs.  JW Player, the leading video software and data insights platform,…
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As the New Year approaches, experts at The Brains Marketing have revealed the top digital marketing trends of 2022. These trends are key for businesses looking to grow and stand out in today’s competitive landscape. In a long-form…
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Rivery Data Model Kit for Anodot enables a one-click data model for a single, centralized data management workflow that easily connects with major ad accounts Today, Anodot, the autonomous business monitoring company, announced a…
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The number of spoofed spam calls skyrocketed in October according to data insights from RoboKiller, the app that eliminates 99% of spam calls and text messages. An astounding 47% of spam calls in October originated from spoofed caller IDs,…
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Organizations to benefit from more holistic customer views and deeper insights to provide optimal care across healthcare experiences Pega systems Inc. today announced a collaboration with Google Cloud that will help improve experiences in…
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Brings the power of SQL to all data consumers through a simple, natural language interface Alation Inc., the leader in enterprise data intelligence solutions, announced the acquisition of Lyngo Analytics, a Los Altos,…
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Funds will accelerate the innovation of AI-driven solutions to manage data governance, security; capture behavioral insights for human-centric workplaces Aware, the leading enterprise-grade, collaboration governance platform making sense…
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The patent protects JW Player’s advantage as the only video platform on the open web to provide advertisers with real-time information on whether ads will be viewable on the page  JW Player, the leading video software and data insights…
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Programmatic will offer customers the ability to create bespoke audience segments around technographic, firmographic and intent data to promote brand awareness and thought-leadership content BNZSA, Europe’s leading IT B2B digital, data and…
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New data governance platform delivers significantly increased and accelerated compliance and regulatory capabilities for Talend customers Artha Solutions, a leading data technology and business consulting firm, today announced the North…
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Mona joins global data and technology agency ForwardPMX as the company expands its consultancy team and continues to strengthen its data and technology services. Global data and technology-driven marketing services company, ForwardPMX,…
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Dataiku, the world's most advanced Enterprise AI platform, announced an integration with Snowflake’s Snowpark and Java user defined functions (UDFs), a new developer experience for Snowflake, following the announcement of both at…
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