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digital video advertising

Nexstar Digital Introduces TViQ Audience Solution

Giving Advertisers the Power to Leverage Station Data to Reach Digital Audiences At Scale Nexstar Digital, a wholly-owned subsidiary of Nexstar Media Group, Inc., is pleased to announce the official launch of its proprietary TViQ audience solution, giving advertisers the power to leverage local broadcast audience data to reach their ideal viewers at scale across all forms of digital video advertising. TViQ, only available through Nexstar Digital’s (NXD) Platform Group (previously branded under LKQD), is the industry’s…

AdRoll Launches Video Ads to Global Direct-To-Consumer Customer Base

Ambitious Ecommerce Brands Gain Access to Smarter, AI Powered Video Ads 80 percent of all internet traffic will be video content in 2019, and studies show more than half of consumers report they are more willing to stay on a brand’s channel if video content is included. While digital video advertising can benefit any type of organization, it is crucial that brands are effectively using this format to better reach customers where they are most engaged in the customer journey. To do so, AdRoll, the growth marketing…