DTC brands

The 2nd annual Brand Experience Award presentation will be held during the retailX 2021 conference and exhibition, August 24-25 in Chicago at the McCormick Place Convention Center. The winning brands will be announced on the Smart…
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CommerceNext announced that nominations for its 2021 CommerceNexty Awards are now open. The CommerceNexty Awards are presented by Bloomreach and celebrate excellence in ecommerce and digital marketing and will be judged by CommerceNext’s…
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Bold Commerce, the ecommerce technology company that powers checkout, subscriptions, and pricing experiences for leading retailers and DTC brands, announces its partnership with commercetools. commercetools is recognized by…
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GRIN, the leading influencer marketing software for direct-to-consumer (DTC) brands, announces $16 million in new capital led by Imaginary Ventures. The round also included participation from Good Friends Venture Capital, which includes the…
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Nurturing customer relationships across opt-in marketing channels is essential for ecommerce sales growth in 2021 Omnisend, the email and SMS marketing automation platform built for ecommerce businesses, has released its year-end…
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GRIN Seeks to Redefine Modern Influencer Marketing & Brand Advocacy GRIN, the leading influencer marketing software platform for direct-to-consumer (DTC) brands announced that it has closed $10 million in Series A funding led by…
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Perhaps the most tenet, most timeless mantra to advertising is “follow the eyeballs.” And while we no longer accept broad reach as our number one outcome, instead focusing on “engaged reach,” or as P&G Chief Brand Officer, Marc…
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IAB has unveiled the most disruptive, influential DTC brands. More than 3,500 brands were analyzed before IAB narrowed the list to the most important 250 direct-to-consumer products. This year, for the first time ever, 100 service companies…
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Updated Brand Embraces the Company's Geographic Roots and Promise of Transformational Growth to Clients The leading direct-to-consumer advertising agency, R2C Group is reintroducing itself as Rain, the growth agency. The comprehensive…
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When the next edition of any given Marketing textbook publishes, direct-to-consumer brands will have written the majority of the new pages. As marketers, we’re obsessed with these disruptive players and the seeming freshness and simplicity…
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New Data Demonstrates DTC Brands Prioritize Global Expansion & Use Diversified Media Strategies That Go Well Beyond Social Platforms Overturning conventional wisdom that direct-to-consumer brands are riding a valuation bubble and…
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SimplyCook, Made.Com, Abel & Cole and Birchbox Lead the UK ‘Direct to Consumer’ Movement Research into consumer awareness of ‘direct to consumer’ (DTC) brands by Rakuten Marketing reveals four of the top five names are local, UK…
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