DXP

In the 1990s, SAP campaigned for businesses to embrace enterprise resource planning systems to integrate and automate essential business processes. Two decades later, Forrester took this idea even further with a push for the digital experience platform (DXP) — a new “box” of software solutions designed to power the customer experience and feed customer insights back into the enterprise. The reason behind the crusade for DXPs makes sense. As the internet evolved, people wanted to make purchases and conduct business online.…

CoreMedia Included in the First-Ever Release of Cutting-Edge Market Research Report CoreMedia, a global provider of omnichannel content management, advanced asset management, and eCommerce integrations, has announced that it has been included by Gartner's 2018 Gartner Magic Quadrant for Digital Experience Platforms research report. Recommended Read: TechBytes with John Schnipkoweit, CTO, Choozle Key Parameter to Decide the Magic Quadrant: The Ability to Execute Digital Experience CoreMedia has been placed as a leader…