New Product Follows More Than 400% Growth in Factual’s Current Measurement Offerings Factual, the location data company, announced Measurement Intelligence, …
Roku Deepens Measurement Capabilities to Further Capture Benefits of OTT Advertising
Eleven Companies Join New Measurement Partner Program to Provide More Robust Third-Party Solutions for Media Campaigns Roku, Inc. announced a …
Location Data and The Growing Role in Marketing and Advertising Campaigns
The Recent Survey on Location Data Revealed Most Respondents Agree That Geo-Marketing Is the Next-Big-Thing After Automation and AI-Driven Ecommerce …
S4M Partners With Factual to Measure Foot Traffic In-Store
S4M Is Now The First Saas Platform For Mobile To Measure In-Store Visit Attribution For Mobile Campaigns Worldwide S4M, a …
Mobfox First to Offer Factual and adsquare Data Directly from Its SSP
Mobfox, a global mobile advertising platform, has announced a new offering on its Supply Side Platform (SSP). The new offering …