Browsing Tag

go-to-market strategies

ZoomInfo Enhances ‘Workflows’ to Drive More Efficient Go-to-Market Strategies

Sellers and Marketers Can Automate Repetitive Tasks to Focus More on Closing Business ZoomInfo, a global leader in go-to-market intelligence solutions, today announced a more powerful version of its Workflows solution. Marketing Technology News: Apty Recognized as Leader in Digital Adoption Platforms ZoomInfo Workflows automates tasks – like researching prospects, building lists, and exporting companies and contacts into CRM platforms – and enables sellers and marketers to focus on higher-value…

Treasure Data Provides Game-Changing Analytics for Brands with Launch of Treasure Insights

News Highlights: Treasure Insights provides a brand-new suite of customer analytics to give marketers better visibility into evolving customer behaviors and greater marketing effectiveness. A new set of integrations has been added to an extensive connector network to simplify data ingestion and support any martech stack. A new, in-store SDK delivers a rich set of connected shopper data to marketers, store associates and customer service representatives. Treasure Data introduced new product capabilities for its…