In the near future, having an appointment with your doctor online will become as normal as making a payment on …
Why Google’s AI is Limited To Diagnosing Only 26 Skin Conditions…for Now
It was recently reported that Google’s AI system can accurately diagnose 26 skin conditions on par with US board-certified dermatologists. …
Mediavine Presented with Two Awards at Google Certified Publishing Partner Summit 2019
The ad management company was the co-recipient of Google’s 2019 Customer Satisfaction and Highest Health Score Awards, demonstrating outstanding customer …
TechBytes with Ross Freedman, Co-Founder and Co-CEO at Rightpoint
What common ground of operation and market expansion did you both (Rightpoint and Genpact) discuss before the acquisition deal? We …
Shaped by AI, the Future of Work Sees Soft Skills and Creativity as Essential
As technology advances, it disrupts and revolutionizes entire business sectors, often making our jobs easier and our lives better. And …
TechBytes with Alexey Sapozhnikov, Co-Founder and CTO at prooV
Could you tell us about your interaction with smart technologies like AI, IT, and Computing platforms? I have over 20 …
State of Voice Search 2019
This article is coauthored by Matt Lang. It is early days for Voice search and the discipline is still far …
How to Pick an Ethical SEO Consultancy in Five Easy Questions
SEO works in mysterious ways to most business owners, which is why the SEO industry is booming. Behind most successful …
NMPi Appointed by Draftkings to Lead Google Strategy and Media Buying
The digital marketing specialist will launch Sportsbook and Daily Fantasy Sports products via Google Ads for the US sports entertainment, …
Best Ways to Increase Inbound Leads
You’re here for two possible reasons. One – you are generating leads but not enough. Two – you aren’t generating …
Is Security the Same as Privacy?
Cybersecurity is a necessity in today’s digital-first world. However, security and privacy have become interchangeable, when in fact, they are …
How Google’s Rising Trust in Machine Learning Affects Ad Buys
Google recently announced two significant changes to its Google Ads policies. Both reflect Google’s increased trust in machine learning to …
How to Do Keyword Research in 5 Steps
The real estate market feels more and more cluttered, making competition fierce. If they’re not careful, agents can get lost …
Economics Towards a Smart Future
Almost everyone has seen futuristic depictions where AI and IoT intersect in an easy world where machines handle the mundane, …
How the Industry is Changing the Definition (and Expectations) of Transparency
For digital advertisers, transparency is critical. Marketers are increasingly seeking greater confidence and clarity across a convoluted media supply chain. …
Reputation in the Online World: How Brands Can Cut Through the Endless Choices of the Customer Journey
Customer Journey is evolving. This change in customer behavior could see the internet account for as much as 53% of …
What Your Marketing Team Can Learn From DevOps
Where should marketers go when they’re looking to improve? To their colleagues. When developers and coders weren’t collaborating so well …
Google Becomes Largest Player in App Marketing Space for the First Time, According to AppsFlyer’s Latest Performance Index
Facebook Maintains Top Spot in the Overall Index Power Rankings for Driving Both Quality and Higher Adoption Among Advertisers AppsFlyer, …
Why Google’s Zero-Click Searches Equal Zero-Sum Game for Marketers
In many ways, Marketing is survival of the fittest. It is an industry of eat or be eaten. And, in …
Google’s New Search Console and How It Will Kill ‘Bad’ Websites
When you launch a website, you obviously do it to rank higher on Google search. And, the first step toward …