Browsing Tag

HP

HP Inc. Names Bruce Broussard to Board of Directors

HP Inc. today announced the appointment of Bruce Broussard to its Board of Directors. Broussard currently serves as President and Chief Executive Officer of Humana, one of the world’s leading healthcare companies. Marketing Technology News: Hootsuite and Witness Change Share a Powerful Refugee Perspective Through 1000 Dreams Campaign “Bruce’s diverse leadership experience spanning public companies and private organizations, combined with his extensive expertise in the healthcare and health technology arenas, will be an…

HP Inc. Commits To Accelerate Digital Equity For 150 Million People By 2030

Announces release of annual Sustainable Impact Report, highlighting progress toward its goal of creating a more sustainable and just technology industry As part of its Sustainable Impact strategy, HP Inc. (NYSE: HPQ) today announced an ambitious goal to accelerate digital equity for 150 million people by 2030. To help achieve its objective, the company announced the launch of HP PATH (Partnership and Technology for Humanity), an innovative accelerator program that will invest in local initiatives and partnerships to address…

HP Inc. Announces Sustainable Bond Framework and Inaugural Sustainability Notes Offering

HP Inc. announced the release of its Sustainable Bond Framework, which the company will use to issue bonds to help finance HP projects that contribute to a more sustainable and just future. The company also announced the pricing of its inaugural sustainability notes issuance, totaling $1 billion, as part of a $2 billion overall debt offering. The sustainability notes are designed to empower investors to join HP in tackling important economic, social and sustainability issues. Marketing Technology News: Alliance…

HP Inc. Completes Acquisition of HyperX

HP Inc. announced the completion of its acquisition of HyperX, the gaming division of Kingston Technology Company. The acquisition supports HP’s strategy to drive growth in its Personal Systems business, where gaming and peripherals are attractive segments. Marketing Technology News: Strata Introduces Identity Orchestration Platform for Multi-Clouds “We are delighted to officially welcome the incredible people of HyperX to HP. HyperX has built a loyal following among gamers and we look forward to further…

HP Inc. Shares Ambitious 2030 Goals to Drive a More Diverse, Equitable and Inclusive Tech Industry

HP Becomes the First Fortune 100 Tech Company to Commit to Gender Parity in Leadership HP Inc. (NYSE: HPQ) today announced a series of ambitious goals to drive a more diverse, equitable and inclusive technology industry, including a pledge to achieve gender parity in leadership by 2030. Today’s announcement is part of HP’s Sustainable Impact strategy to create a positive, lasting impact on the planet, our people and communities where we live, work and do business. This follows HP’s recent announcement of some of the…

HP Inc. Announces New Leadership Appointments

New Chief Transformation Officer, President of Personalization & 3D Printing Further Strengthen Management Team HP Inc. (NYSE: HPQ) today announced two executive leadership appointments that support the company’s long-term growth strategy and strategic priorities. Marketing Technology News: MarTech Interview with Adam Cason, Vice President, Global and Strategic Alliances at Futurex Greg Baxter has been named Chief Transformation Officer. In this role, Baxter will lead and cultivate the company’s digital…

HP Inc. Announces Ambitious Climate Action Goals

Outlines Broad Plans to Combat Climate Change Focused on Carbon Emissions, Circularity and Forests Introduces Climate Partnerships to Extend Impact Ranging from Ocean Conservation to Forest Restoration Goals Achieve net zero greenhouse gas (GHG) emissions across HP value chain by 2040, beginning with Supplies business achieving carbon neutrality by 2030 Reduce HP value chain GHG emissions 50% by 20301 Reach carbon neutrality and zero waste in HP operations by 20252 Reach 75% circularity for products and…

HP PC Portfolio Awarded Good Green Design Awards For Responsible Design And Manufacturing

HP PC and Print Products Recognized for Design Excellence with 21 iF DESIGN 2021 Awards HP Inc. has earned seven Good Green Design Awards across its world’s most sustainable PC portfolio1 for responsible design and manufacturing. Marketing Technology News: Flashtalking Launches Agency Partnership Services Program, Led by Agency Veteran Walt Cheruk Sustainability and climate change matter more today than ever before with 76% of people believing environmental issues are of equal or greater concern than health issues…

Qumu Hires Chief Revenue Officer to Drive Global Revenue Growth

Qumu Corporation, a leading provider of cloud-based enterprise video technology for organizations of all sizes, today announced that Lauren Goldstein has joined the Qumu leadership team as Chief Revenue Officer. Goldstein will lead Qumu’s global sales organization as Qumu ramps up growth to help companies meet the need for video-based collaboration and engagement with employees, customers and partners. Marketing Technology News: NetApp Joins Aston Martin Cognizant Formula One Team To Pioneer Data-Driven Racing Strategy…

Facebook Names VP of Product Growth Alex Schultz as New CMO

To fill its empty CMO position, Facebook just promoted to the C-suite a longtime Facebook executive focused on product growth. Former VP of product growth and analytics Alex Schultz, who has been with the company since 2007, announced the move Tuesday in a Facebook post. Schultz will fill the position left open by Antonio Lucio, who joined the company from HP in 2018 and announced his departure last month. Lucio said he was leaving the company to "dedicate 100% of my time to diversity, inclusion, and equity." Marketing…

PROS Holdings, Inc. Announces Appointment of Catherine A. Lesjak to Board of Directors

Industry Veteran with Global Finance and Operations Expertise Joins to Further Accelerate SaaS Go-to-Market and Scale Global Footprint PROS Holdings, Inc., a provider of AI-powered solutions that optimize selling in the digital economy,  announced the appointment of Catherine A. Lesjak to its board of directors effective August 3, 2020. Lesjak joins the board as an independent director. Lesjak is a seasoned finance veteran in the tech industry, having built a 32-year career at HP, Inc. (NYSE: HPQ). Lesjak served in…

IDC and Ecosystems Announce a Strategic Partnership to Deliver Radical Simplicity to B2B Sellers

International Data Corporation (IDC), the premier global provider of market intelligence and advisory services, and Ecosystems, the leading platform for winning and growing customers based on quantified business outcomes, are excited to announce a global strategic partnership. Improving the scale and consistency with which B2B sales teams communicate business value to customers can be challenging, requiring both effective industry content and a software infrastructure to bring that content to the point of sale. Through…

Shekel Brainweigh Brings Autonomous Shopping, AI Retail Breakthroughs to NRF 2020 Vision

At the NRF Vision 2020, Shekel Brainweigh will unveil its breakthrough autonomous shopping and  AI retail products, to expand into the world’s first autonomous micro-market solution At the NRF Vision 2020, Shekel Brainweigh will unveil its breakthrough autonomous shopping and  AI retail products. Shekel’s solutions are integrated into visionary products from retail tech leaders, including Intel, HP, and Hitachi and will be on full display at partner booths and at its own booth #5880. Shekel is the leader in advanced…

Iconic Tech Brands — Microsoft, Dell, IBM, Intel, TI, HP — Outperform Rising Stars in New US Tech Reputation Study from…

The old line “pure” tech giants, pioneers of the digital revolution in the 20th century and thriving in this one, are showing rising tech stars the way when it comes to building and sustaining a strong corporate reputation, according to the 2019 US Tech RepTrak®️ study released by Reputation Institute. Reputation Institute, a global technology-driven provider of reputation measurement and management services, measured the reputation of 43 nominated companies that are part of a technology macro segment, which includes…

HP Introduces New 3D Printing Subscriptions, Services, and Partnerships to Accelerate Customers’ Digital Manufacturing Journey

Significant Business Model, Ecosystem, Applications, and Materials Advancements; Continued Customer Momentum With More Than 18 Million Multi Jet Fusion Parts Produced in Last Year Alone Ahead of the formnext 2019 additive manufacturing conference, HP announced a series of innovative new subscriptions and services to help customers more easily integrate 3D printing into their digital manufacturing strategies.  To further enable customers to transform their manufacturing, HP also announced a series of expanded…

A.I.-Based Photo Scanning and Sharing Platform Photomyne Wins HP’s “Capture Your Life” Startup Challenge

Photomyne announced it has been selected as the winner of HP's "Capture Your Life" startup Challenge. The challenge, hosted by HP Tech Ventures – in partnership with HP's Home Printing Solutions Business – and held at SOSA TLV's offices earlier this month brought together five pre-selected startups to pitch their innovative concepts and technologies to the global technology company. After careful consideration, Photomyne was named the winner; the company will travel to Palo Alto, California to continue working with HP on its…

TrackMaven and Skyword Merge to Deliver the Best-In-Class Content Marketing Platform

The Merger Implies TrackMaven’s Superior Content Analysis Engine to Be Integrated into Skyword’s Content Marketing Platform Content has become the crux of marketing for brands. Gone are the days when businesses were channelizing content marketing as a standalone entity. Today, content is the biggest contributing factor for consumer-brand engagement. Therefore, businesses entrust marketers to create outstanding content at every stage of a consumer’s buying journey and reinforce buying decisions. However, creating exclusive…

Facebook Has Hired a New CMO to Revamp its Brand Image

The New CMO Antonio Lucio Was Formerly from HP and Has Also Worked at Visa and Pepsi Previously. In the midst of Facebook having one of its biggest branding crisis, the social media networking site has just hired a veteran CMO, Antonio Lucio. Antonio formerly worked at Pepsi and Visa and has been hired by Facebook to boost the social network’s external image and cross-promote features within the app. Garry Briggs, Facebook’s previous CMO quit the company in January 2018, thus leaving the spot vacant since.  Antonio…

ZoomInfo Appoints Derek Schoettle as Its CEO

ZoomInfo, the leading growth acceleration platform, announced that it has appointed Derek Schoettle as its CEO and to its Board of Directors. Mr. Schoettle assumed the role on July 10, 2018.   “Derek is an outstanding executive carefully selected to be ZoomInfo’s next leader to expand the company’s product set and to accelerate ZoomInfo’s already impressive revenue growth” Christopher Gaffney, managing director, Great Hill Partners, said. “When Great Hill Partners acquired ZoomInfo last year, we did so in partnership with…

5 Pinterest Hacks That Can Be Used For B2B Marketing

Pinterest, When Used Intelligently, Can Help You Drive Traffic to Your Website and Help Your Marketing Strategy Too Wait! Before you dismiss Pinterest as a place where young women go for their wedding gown inspiration, allow us to help you see the other side. Pinterest is much more than a social media platform that can be used as a B2C platform for women-centric consumer goods. Pinterest allows its users to visually discover, curate and share their interests by posting or ‘pinning’ images, videos and links on digital…