Browsing Tag

Jumpshot

Jumpshot Strikes Strategic Partnership Deal with Ascential to Provide Marketers with Deeper Visibility into the Entire Online Customer…

Ascential Receives a 35 Percent Equity Stake in Jumpshot Valued at $60.76 Million; The Deal Brings Marketers Unparalleled Path-To-Purchase Consumer Insights to Optimize Digital Commerce Performance Jumpshot, the only company that unlocks walled garden data, announced a strategic partnership with Ascential plc, the global specialist information company, to provide marketers with unparalleled visibility, analytical insights and a more comprehensive understanding of the online customer journey that delivers a highly…

Jumpshot Releases State of eCommerce Data Report that Reveals New Retail Strategies for Sponsored Search, Affiliate Marketing and…

Key Findings Show That Google Has Lost Ground to Amazon for Product Search, Growing 54 Percent in Sponsored Product Views Since Last Year, and That the Top 10 YOUTUBE Influencer Channels Drove 21 Percent of Amazon's Influencer Conversions Jumpshot, the only company that unlocks walled garden data, released the Retail's Emerging Toolbox: Sponsored Search, Affiliate Marketing and Influencers Report, which finds that affiliate marketing sites, influencer marketing and on-site product search have all grown rapidly during the…

Jumpshot Launches Enhancements to Its Insights Platform, Allowing Marketers to Understand Online Shoppers and Competitors Like Never Before

Brands like Unilever, Microsoft, Google and Yelp Are Leveraging the Jumpshot Platform to Better Understand and Connect with Consumers Jumpshot, the only company that unlocks walled garden data, announced the release of two new analytics modules within its Insights platform. Jumpshot Insights, a marketing analytics solution, enables marketers to understand consumers’ entire path-to-purchase online. These new features, Cross-Shopping and Purchase Analysis, detail this path like no other technology can. In addition, Jumpshot…

What Lies Beneath: Unveiling the New Realities of the Twisting Online Purchase Path

There was once a time when customers would only go to one website to shop, and marketers would easily have all the customer data they needed. But that time is long gone. The landscape for e-commerce has shifted dramatically. Customers now make 54 percent of their purchases outside brand sites and in marketplaces, according to a recent report we released. Today, customers search and browse numerous sites, and finally end up buying… somewhere. An average of 70 percent of online purchases happen within walled-garden…

The Race Is On: Jumpshot Releases the Competitive State of Ecommerce Marketplaces Data Report

Amazon's 80 Percent Market Share Has Left It No Room to Grow Further, While Competitors Surge Ahead Jumpshot, the only company that unlocks walled garden data, released The Competitive State of eCommerce Marketplaces Data Report, highlighting that Walmart and other retailers are surging online while Amazon's market share has plateaued. Jumpshot studied anonymous consumer actions on mobile and desktop devices within 500 eCommerce sites and marketplaces in Q2 2018, analyzing visits and transactions for different brand…

Digital Marketing Veteran Michael Perlman Joins Jumpshot as Chief Revenue Officer

Jumpshot, the only company that unlocks walled garden data, announced the appointment of Michael Perlman as Chief Revenue Officer as the company and its customers seek to broaden the understanding of customer behavior across online marketplaces. Perlman will lead the company's sales, sales operations, account management and customer success teams globally, with a focus on bringing previously locked marketplace and campaign data products to market and accelerating revenue growth. Perlman is a veteran of the marketing…

Amazon Era: When People Shop Online, They’re Most Likely to Start on Amazon

State of the Amazon Era Data Report: Amazon Owns Over 80 Percent Market Share Across Product Categories Amazon is the most competitive battleground for brands to showcase their legitimacy and increase customer reach. The leading ecommerce platform continues to eat into market share and offer the highest product label conversions. To stay on top of the Amazon Era, marketing teams must know the pulse of present ecommerce trends. To help marketing teams and brands understand the marketing on Amazon, Jumpshot recently…

New Survey Reveals 84 Percent of Marketers Lack Insights into Purchase Behaviors Across eCommerce Marketplaces

Additionally, 73 Percent of Marketers Feel Amazon Has an Unfair Advantage Because They Do Not Share Full Path-To-Purchase Insights Jumpshot, the only company that unlocks walled garden data, revealed results of a survey of more than 300 marketers aimed at uncovering the importance of data insights from within eCommerce marketplaces like Amazon, Target and Walmart.com. The big takeaway: respondents indicate they lack customer behavioral data that eCommerce marketplaces do not provide, giving these marketplaces an…

Amazon Owns 80% Market Share Across Ecommerce Product Categories

Latest Jumpshot Report States that Amazon owns 61% of Private Label Conversions in Ecommerce  Jumpshot, a digital intelligence company, today released the State of the Amazon Era Data Report for Q1 2018. The report explores whether Amazon is a friend or a foe for brand marketers. The answer is not so clear as Amazon continues to eat market share, claiming more than 80 percent of conversions against other ecommerce sites across diverse product categories.  Jumpshot studied anonymous consumer actions within 500 online…

Jumpshot’s New “Insights” Product Now Enables Brands to Benchmark Against Competitors

Insights, the New Analytics Tool, Reports Consumers Make Over 50 Percent of Their Online Retail Purchases on E-Commerce Sites Like Amazon and Walmart.com Jumpshot, the only company that unlocks walled-garden data, announced that it has broadened its data offering to enable marketing professionals who manage brands to benchmark against competitors by understanding purchase behavior, all the way down to the brand and category level. From search engines and online marketplaces to competitive websites, the new solution,…