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LiveYield

Pub Ocean Provides Publishers with Revenue Attribution Tool Through PubExchange Partnership

Liveyield’s Ability to Connect the Value of Traffic to Pubexchange’s Traffic Exchange Network Provides Real-Time Actionable Insights to Maximize Profitable Partnerships Pub Ocean, a technology company providing revenue-driven solutions for digital publishers, announced a new partnership with traffic exchange network PubExchange. Pub Ocean’s LiveYield, a real-time revenue analytics platform, will be integrated into PubExchange’s traffic exchange platform. Through the LiveYield integration, PubExchange will be able to provide…

Pub Ocean Launches Revenue Operations Consultancy Services for Publishers

Media Industry Veterans Justin Festa and Manny Balbin to Spearhead the New Offering Pub Ocean, a technology company providing revenue-driven solutions for digital publishers, announced the launch of its Revenue Operations Consultancy as an additional service for publishers. The consultancy will be spearheaded by powerhouse, media industry veterans, Justin Festa and Manny Balbin as Principal Consultants. Festa and Balbin will be based in the company’s New York City headquarters and will report to Pub Ocean’s General…

Pub Ocean Partners with Prezna to Provide Revenue Attribution Tool for Publishers

LiveYield’s Ability to Connect Granular, Real-Time Revenue Data to Prezna’s Spend Data Provides a Real-Time Actionable P&L for Every Piece of Content Pub Ocean, a technology company providing revenue-driven solutions for digital publishers, announced a new partnership with native advertising platform Prezna. Pub Ocean’s LiveYield, a real-time revenue analytics platform, will be integrated into Prezna’s content distribution technology. Through this partnership, Prezna’s customers will have direct access to revenue per…

Pub Ocean Introduces Industry-First Real-Time Revenue Analytics Platform for Digital Publishers

Real-time Revenue Driven Solution, LiveYield, Arms Publishers with Powerful Analytics to Drive Increased Profitability Through Ad Revenue Pub Ocean, a technology company that provides digital publishers with products to make them more profitable, launched a new, industry-first real-time revenue analytics platform for publishers, LiveYield. The platform is the first and only solution that arms publishers with the same level of sophisticated revenue-generating intelligence as advertisers. LiveYield collects and…