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Marketing Automation Solutions

automotiveMastermind Will Integrate Pre-Owned Functionality Into its Market EyeQ Sales Platform

automotiveMastermind, part of IHS Markit and a leading provider of predictive analytics and marketing automation solutions for dealerships and manufacturers across the country, today announced it will add both certified pre-owned (CPO) and pre-owned vehicle inventory and functionality into its Market EyeQ sales platform. The announcement was made during the 2020 National Automobile Dealers Association (NADA) Show taking place now through Feb. 17 in Las Vegas. Market EyeQ integrates strategic information from IHS Markit…

automotiveMastermind Strategically Expands Team to Focus on Product and Technology

automotiveMastermind, part of IHS Markit and a leading provider of predictive analytics and marketing automation solutions for dealerships and manufacturers, today announced it has hired four new executives to support growing customer demand. Joseph Kacala was hired as a chief product officer; Chris Long as vice president, product; Tushar Manglik as vice president, software engineering; and Yong Li as vice president, architecture. Kacala has more than 25 years in the automotive industry, with experience in dealership…

Inbound Advocates Partners with Client and Education Industry Solutions Leader Kokomo24/7® to Promote Safety Cloud, Helping End Bullying and…

Inbound Advocates Has Signed on a New Client with Solutions to Predict and Prevent School Safety Incidents. kokomo24/7, a Startup Based in Chicago, Delivers a K-12 Student Safety Solution Driven by A.I. to Predict Incidents of Bullying and Ultimately Helps Prevent Teen and Child Suicides Inbound Advocates, a Chattanooga-based technology marketing agency, today announced a partnership with a new client, Kokomo24/7®. Kokomo24/7 is an independent software vendor (ISV) based in Chicago with business offices in Washington D.C.,…

Marketing Automation Becomes Necessary to Achieve an Omni-channel Experience and Increase ROI from Data

Marketing Automation Solutions Market to Reach $6.36 Billion by 2025, Finds Frost & Sullivan Marketers are adopting marketing automation solutions (MAS) to make sense of unlimited amounts of customer data, turning it into actionable, intelligent leads for sales enablement. Small- and medium-sized businesses are expected to contribute more significantly to growth than large enterprises as the MAS market moves toward $6.36 billion by 2025. High-tech and software and business services are the top verticals adopting…