marketing cloud

Zeta Global, the Data-Powered Marketing Cloud, announced that it achieved carbon neutrality in FY’2022 on its path to reduce residual emissions and help create a more sustainable future. The results come after Zeta announced its initial…
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The award recognizes EPAM's successful customer experience and website transformation for LiveWire EPAM Systems, Inc., a leading digital transformation services and product engineering company, announced it is a winner in the recent Acquia…
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Movable Ink, the leading global software content personalization provider, today announced Bryan Wade as Chief Product Officer and member of the Movable Ink leadership team. With more than two decades of experience scaling product…
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Sprout’s new integration brings powerful social data into Tableau to help provide a comprehensive view of customer and business intelligence Sprout Social, an industry-leading provider of cloud-based social media management software,…
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TA Digital, a full-service consultancy rooted in data, experience, content, marketing and commerce, is proud to announce that it has been recognized as an Acquia Certified DXP Practice. This designation is awarded only to companies that…
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Calix Marketing Cloud Plus delivers demographic, psychographic, and geographic insights, enabling service providers to engage new audiences in and outside of their current broadband footprints to enhance the subscriber experience and…
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Acquia announced that its Drupal Cloud and Acquia DAM (formerly Widen Collective) solutions have been named as market Leaders by G2, the world’s largest software marketplace, in its Fall Grid Reports. This recognition is based on…
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Sprout Social announced a new integration with Salesforce Service Cloud to provide brands with a 360-degree view of their customer interactions. Earlier this year, Sprout Social and Salesforce launched a global partnership which made…
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Top Offerings for Digital Leaders Reinventing Operations and Transforming Business Models Acquia announced it was named to the Constellation ShortList in seven categories spanning digital experience and customer experience in Q3 2022. The…
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The purchasing and selling of digital advertisements using automated systems that link publishers with potential advertisers is - programmatic advertising. A modern marketer's profession has become more dependent on programmatic…
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Industry veteran selected to lead future growth of CDP and Marketing Cloud Zeta Global , a cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more efficiently, announced the promotion…
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Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced that Acxiom is now part of the expanded Marketing Cloud Customer Data Platform ecosystem…
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Deeper integration with AWS to bring promise of cloud-based, data-driven marketing to more enterprises Zeta Global, a cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more…
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Brands can now use Emplifi’s Social Marketing Cloud to manage, measure, and create exciting video content for their TikTok audiences. Emplifi, the leading unified customer experience (CX) platform, announced an integration with the…
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According to independent research, only 10% of CDP users feel the first-generation product meets today’s needs; 99% do not believe their current CDP answers future requirements A commissioned study conducted by Forrester Consulting on…
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Swrve, a leader in mobile-first customer engagement, has expanded its integration with Journey Builder from Salesforce to enable brand marketers, product managers, and service providers to create and launch powerful mobile campaigns all…
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First in a series of new solutions to maximize marketing cloud investments and enable deeper, unified customer profiles Amperity, the leading enterprise Customer Data Platform (CDP) for consumer brands, announced the launch of Amperity…
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iClick Interactive Asia Group Limited ("iClick" or the "Company"), a leading enterprise and marketing cloud platform in China that empowers worldwide brands with full-stack consumer lifecycle solutions, announced that its wholly-owned…
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Kansas-based cooperative uses the powerful combination of subscriber data in Calix Marketing Cloud integrated with lookalike audiences in Facebook as part of an overall campaign to target subscribers and drive acquisition, resulting in…
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Industry Veteran Brings Deep Ad Tech, Mobile, and Cloud Industry Expertise Digital Turbine, Inc. announced the appointment of Mollie Spilman, Oracle's Chief Revenue Officer- Advertising and Marketing Cloud business, to its Board of…
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