Why Did It Take a Global Pandemic for Companies To Think Creatively?
Think about your last experience at a restaurant—you know, before the global pandemic. If you had an excellent experience, many of the finer details of the meal are probably still sharp in your brain—the ambiance, the playlist, the conversation, the delicious food, of course.
If you had a terrible experience, those details might be just as sharp, but not in the way any restaurant would want to be remembered. Now, if the experience was somewhere in the mediocre middle, the memories might be hazier.
In fact, you may not…