Marketing Technolog

Getty Images, a world leader in visual communications, has announced the appointment of Milena Alberti-Perez as Chief Financial Officer. Alberti-Perez joins Getty Images leadership team at the start of 2021 and will be based out Getty Images' New York office. Ms. Alberti-Perez joins Getty Images with over 20 years of experience in media and finance, most recently as the Chief Financial Officer of independent advertising technology company MediaMath. Beginning her career in banking with Lehman Brothers and Morgan Stanley,…

Mobile messaging from brands increased 14% compared to 2019; response rates jumped throughout the holiday weekend making Cyber Monday less crucial Vibes, the technology leader powering direct-to-consumer mobile engagement, delivered a record number of mobile messages on behalf of its customers during the Thanksgiving holiday weekend, including Cyber Monday. However, unlike recent years, brands found shoppers receptive to mobile marketing throughout the long weekend--including Thanksgiving Day--while engagement rates…

A team of adtech industry experts launch a smart platform to make performance marketing tracking and optimizations a breeze Swaarm, a recently founded SaaS company, announced the global launch of its new performance-based tracking platform that provides agencies, advertisers and networks with the ability to fully track and control their marketing efforts in real-time ensuring profitable growth. Marketing Technology News: RevJet Announces Version 5.0 of its Global Ad Serving App Suite The platform has been engineered…

Avtex, a customer experience (CX) consulting and technology company, announced that Winston-Salem based Truliant Federal Credit Union has selected them to champion their vision of transforming their Member Experience (MX) strategy and the technology ecosystem to support it. A $3.1 billion-asset credit union, Truliant is focused on accelerating digital transformation to reshape the member experience. With a strategic initiative to better leverage its technology ecosystem to deliver exceptional service, Truliant will work…

Former AT&T Wireless executive and Zumobi CEO to accelerate growth and scale marketing TextNow, the leading mobile app offering free cellular and WiFi-enabled phone service, has named Ken Willner Chief Growth Officer. Most recently the CEO of mobile content marketing leader Zumobi, he will oversee TextNow's growth and marketing efforts with a focus on accelerating customer acquisition and raising brand awareness, while continuing to drive monetization of TextNow's popular free mobile app. Ken is a veteran marketing…

Provides a Unique Visual Guided Experience of the Industry Standard Chronicle of Market Leaders Qlik debuted the “History of the Fortune 500” interactive data analytics site in partnership with Fortune Magazine and timed with the publication of the 2020 Fortune 500 list. As the official analytics partner of the Fortune 500, Qlik developed a visual experience that takes users on a journey through the Fortune 500, enabling guided exploration of data related to company revenues, the historical events that shaped them, and the…

DVDVideoSoft.com, a software vendor of user-centered apps and services, announced the launch of updated version of Free Video Converter. Nowadays MP4 is the most popular and commonly-used video format. With our wonderful program you can convert any video file to HD MP4 High Quality. The Best Free Video Converter for Windows gives you an opportunity to convert video files to MP4, MP3, AVI, MOV, MPEG and optimize HD Video for iPhone and iPad. Marketing Technology News: 2Checkout Reports: COVID-19 Impact on Global Online…

Shopify powers over 1,000,000 websites worldwide and recently overtook eBay in sales volume, reaching 31% market share in the US. ECommerceCompanies.com identified the best developers who can help companies utilize this platform and grow their eCommerce sales Shopify powers over 1,000,000 websites worldwide and recently overtook eBay in sales volume, reaching 31% market share in the US. ECommerceCompanies.com, a B2B marketplace connecting brands with eCommerce designers and developers, identified the leading developers…

Questionmark, the leading provider of enterprise-grade assessment software, is now offering Questionmark Thinking Skills by Cambridge Assessment, a world-class critical thinking and problem-solving skills assessment. This is the first part of a new offer from Questionmark, in which they will provide the content as well as the platform for assessment. Unlike more general verbal and numerical reasoning tests, Questionmark Thinking Skills specifically and effectively measures critical thinking and problem-solving abilities.…

ISG Provider Lens report sees enterprises focusing on providing more targeted services to both employees and customers Enterprises across the globe are forming new partnerships with digital business service providers as they seek to deliver hyper-personalized services to customers and employees, according to a new report published by Information Services Group (ISG), a leading global technology research and advisory firm. The 2020 ISG Provider Lens™ Digital Business – Solutions and Service Partners Archetype Report…

Cyrus Hatfield Elevated to Senior Vice President, Global Sales; Gary Abad Joins as Vice President Global Channels and System Integrators Ivanti, the company that unifies IT to better manage and secure the digital workplace, announced it is further enhancing its customer-first, go-to-market strategy with the promotion of Cyrus Hatfield to the role of senior vice president, global sales. In addition, Gary Abad joins the company as vice president of global channels and system integrators. "Our mission to build a culture…