Five Martech and SEO Challenges Facing the CMO in 2021
Martech and SEO go hand in hand. But, the expectations of marketing technology are fundamentally changing. The evolving role of the CMO coupled with the growing need for serious investment in SEO and greater efficiency are all combining to suggest that 2021 will see huge disruption, even as we (hopefully) return to some form of normality.
At our recent DeepCrawl Live event, we showed delegates how to navigate a digital-first landscape, optimize their website for the future, and reimagine their approach to customer…