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MediaLink

MediaLink Hires Kathleen Saxton, Founder of London-Based Talent Advisory Firm The Lighthouse, to Expand European Footprint

MediaLink, an Ascential company, announced that Kathleen Saxton will join the advisory firm as Executive Vice President and Managing Director on 1 September to lead and expand its European operations. Based in London, she will report to Michael Kassan, Chairman and CEO of MediaLink. Saxton’s remit will be wide-ranging, spanning business growth, agency selection, talent advisory and strategic consulting. Saxton brings to MediaLink more than twenty years of sales, marketing, media and executive search experience, spanning a…

Pypestream Introduces Conversational Ads, Delivering Engaging and Personalized Experiences

Upending traditional display ads, Conversational Ads move customers through sales and marketing funnels more effectively, creating dynamic, feature-rich interactions Pypestream, the leading conversational AI platform with all-in-one cloud messaging, announces Conversational Ads, an immersive brand experience driven by in-ad engagements. Conversational Ads transform present-day display ads by incorporating conversational AI alongside rich features like video, carousels, and surveys, creating authentic two-way messaging…

Salesforce Chairman and co-CEO Marc Benioff and Unilever CEO Alan Jope to Keynote at CES 2020

Presented by MediaLink, Keynote Session Will Discuss How Companies Drive Positive Impact The Consumer Technology Association (CTA) announced a CES 2020® keynote talk featuring Salesforce Chairman and co-CEO Marc Benioff and Unilever CEO Alan Jope, in conversation with MediaLink Chairman and CEO Michael E. Kassan. Benioff, Jope, and Kassan will discuss the role that companies can play in helping solve some of the world’s biggest social and environmental challenges. The keynote is scheduled for 4 PM, Tuesday, Jan. 7 at the…

TransUnion Appoints Matt Spiegel Executive Vice President of Digital Marketing Solutions

TransUnion, a leading global information solutions provider, announced the appointment of Matt Spiegel as the executive vice president of digital marketing solutions, heading a new TransUnion media vertical. “In today's competitive marketplace, clients need to optimize their marketing spend which includes effectively using digital marketing opportunities,” said Chris Cartwright, president of TransUnion’s USIS division. “We’re excited to add Matt’s market insight and industry understanding to the TransUnion team.”…