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    • MarTech Interview Series
      • MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
        MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
      • MarTech Interview with David Turner, CMO & Chief Customer Officer at Sidetrade
        MarTech Interview with David Turner, CMO at Sidetrade
      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
      • MarTech Interview with Parker Morse, Founder and CEO at H Code
        MarTech Interview with Parker Morse, Founder and CEO at H Code
      • MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
    • Tech Bytes
      • TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
        TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
      • TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
        TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
      • TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
        TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
  • Insights
    • Columnists
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Removing the Proxy Albatross: Three Problems IP Data Solves for Marketers
        Removing the Proxy Albatross: Three Problems IP Data Solves for Marketers
      • Should You Trust SSAI in CTV Advertising?
        Should You Trust SSAI in CTV Advertising?
      • Predictions Series: Top 10 Trends in Digital Advertising in 2020
        Predictions Series: Top 10 Trends in Digital Advertising in 2020
      • 10 Terrible Ways to Start a Presentation
        10 Terrible Ways to Start a Presentation
      • Top 5 Best SEO Service Agencies in Dubai
        Top 5 Best SEO Service Agencies in Dubai
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
  • MarTech Radar
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Mobile Games

UPLTV Releases UART, a Gamechanger for Mobile Game User Acquisition
Customer Acquisition

UPLTV Releases UART, a Gamechanger for Mobile Game User Acquisition

Based on years of ad monetization and big data analytics technology, UPLTV released a “User-level Ad Revenue Tracking” (UART) and has …

PRNewswireNovember 11, 2019, 12:17 pmNovember 11, 2019 0 216
Mobile In-Game Advertising
Mobile Marketing

Mobile In-Game Advertising

More Game Developers Turn to Advertising With gaming shifting to mobile, developers are looking to monetize their games through advertising, …

MTS Staff WriterOctober 17, 2019, 12:03 pmDecember 2, 2019 0 17
How Rewarded Video Ads Can Drive In-Game Purchases
Guest Authors, Video, Video Advertising

How Rewarded Video Ads Can Drive In-Game Purchases

The rewarded video ad format is adored by the mobile gaming and advertising worlds. We now finally have an ad …

Fernando Saiz CamareroAugust 14, 2018, 9:38 pmAugust 14, 2018 0 2397
Knock Knock Raises $2 Million Seed Round, Led by Raine Ventures
AI/ML, Technology

Knock Knock Raises $2 Million Seed Round, Led by Raine Ventures, to Redefine Chat Gaming

London Venture Partners, Ludlow Ventures, and Gregory Milken Also Participating in the Seed Round Knock Knock, a developer of chat-native …

PRNewswireJuly 28, 2018, 4:30 pmJuly 27, 2018 0 947
Mark Robinson
Audience Data, Interviews

Interview with Mark Robinson, Founder and CEO, deltaDNA

"Increased player engagement with certain ad formats does point to innovation and progression in ad tech, but it also reflects …
Sudipto GhoshJuly 23, 2018, 6:16 pmJuly 24, 2018 0 1886
NetworkNewsWire Latest Publication on Gamification Features DeepMarkit
Customer Identity Management

NetworkNewsWire Latest Publication on Gamification Features DeepMarkit

NetworkNewsWire Announces Publication on Gamification and Entertaining Features Morphing Web Visitors Into Loyal Customers  NetworkNewsWire, a multifaceted financial news and …

MTS Staff WriterJuly 12, 2018, 4:24 pmJuly 12, 2018 0 1096
MobileCasualGamer
Guest Authors

Marketers Cannot Overlook Mobile Casual Gamers Anymore!

Perception is the reality when it comes to marketing, and perception is challenging to alter once it is formed. For …

Adam Cohen-AslateiMarch 10, 2018, 7:00 pmMarch 9, 2018 0 3545

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MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech adoption, martech interviews, tech articles and events.

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