Based on years of ad monetization and big data analytics technology, UPLTV released a “User-level Ad Revenue Tracking” (UART) and has …
Mobile In-Game Advertising
More Game Developers Turn to Advertising With gaming shifting to mobile, developers are looking to monetize their games through advertising, …
How Rewarded Video Ads Can Drive In-Game Purchases
The rewarded video ad format is adored by the mobile gaming and advertising worlds. We now finally have an ad …
Knock Knock Raises $2 Million Seed Round, Led by Raine Ventures, to Redefine Chat Gaming
London Venture Partners, Ludlow Ventures, and Gregory Milken Also Participating in the Seed Round Knock Knock, a developer of chat-native …
Interview with Mark Robinson, Founder and CEO, deltaDNA
"Increased player engagement with certain ad formats does point to innovation and progression in ad tech, but it also reflects …
NetworkNewsWire Latest Publication on Gamification Features DeepMarkit
NetworkNewsWire Announces Publication on Gamification and Entertaining Features Morphing Web Visitors Into Loyal Customers NetworkNewsWire, a multifaceted financial news and …
Marketers Cannot Overlook Mobile Casual Gamers Anymore!
Perception is the reality when it comes to marketing, and perception is challenging to alter once it is formed. For …