mobile shopping

Tapcart, an established leader in the mobile commerce space, announced today that it has secured an additional $10M in funding. The funding will be used to accelerate the already rapid adoption of its existing platform, which has been used to create mobile apps for many of the world's top Shopify Plus brands including Fashion Nova, Chubbies, Urban Planet, and more. The Series A round was led by SignalFire with the participation of previous investors, Greycroft and Amplify. To date, Tapcart has raised $15.1M in total funding.…

Millennial Shopping Surge to Help Spur Five Percent Total Increase in Holiday Spend OpenX released its annual holiday report in conjunction with The Harris Poll that examines trends in consumer shopping, media consumption, effectiveness of advertising and much more. The 2019 data paints a complex, yet optimistic picture for retail as consumers report a healthy appetite to spend this Holiday Season. For the first time in an OpenX/Harris Poll report, a majority of holiday shoppers plan to spend more on digital channels,…

New Report Around Omnichannel Shopping Shows 71% of Consumers Are Mobile Shoppers, While 61% Are Willing to Automate Their Purchas Blis, a global martech business, announced the launch of a new white paper entitled “Omnichannel Consumers Treading New Paths to Purchase.” The research identifies the changing preferences of consumers in an omnichannel retail landscape and the opportunities for marketers to better connect with their customers. The findings show that mobile shoppers provide a rich opportunity for retailers,…