Browsing Tag

MRP Prelytix

MRP Prelytix Named “Best Overall Account-Based Marketing Solution” For Second Consecutive Year

MRP Prelytix, the only enterprise-class predictive ABM platform, announced its selection as the "Best Overall Account-Based Marketing Solution" for the second year in a row. Leading market intelligence organization, MarTech Breakthrough, evaluates technology solutions worldwide, searching for leading companies, technologies, and products in the marketing, sales, and advertising technology industries. Marketing Technology News: Announcing the Formation of Influence+United MRP Prelytix empowers client sales and marketing…

MRP Prelytix Recognized as Leading Enterprise Class Marketing Platform

Best in Biz Awards’ MRP Prelytix Enterprise Product of the Year - Marketing Software Category Silver Award Winner MRP Prelytix, the only enterprise class predictive ABM platform, has been recognized by the Best In Biz Awards, as the Silver winner in their Enterprise Product of the Year - Marketing Software category. As the only independent business awards program judged by prominent editors and reporters from top-tier publications in North America, Best in Biz Awards’ entrants have spanned the spectrum, from the most…

MRP Prelytix 2.2 Enhances AI-Driven Personalization

Latest Predictive Analytics Software Optimizes Dynamic Display Advertising MRP, the leading global provider of AI-powered customer acquisition software and services, announced the launch of MRP Prelytix version 2.2, its newest predictive analytics and account-based marketing platform update. Cited as a Leader in The Forrester New Wave: ABM Platforms, Q2 2018, MRP Prelytix 2.2 offers new functionality to help B2B marketing and sales teams activate audiences and acquire new customers faster and more cost effectively.…

MRP Named A Leader Among Account-based Marketing Providers

Independent Research Firm Recognizes MRP Prelytix For its AI-powered Insights, Orchestration and Engagement MRP, the leading global provider of AI-powered customer acquisition software and services, was cited as a Leader in The Forrester New Wave: ABM Platforms, Q2 2018. The report evaluated providers in this emerging tech segment based on customer feedback and Forrester's assessment of the platforms. Forrester attributed the highest scores to those providers with the broadest capabilities. According to the report, MRP…

MRP Partners With Symphony Marketing To Bring AI-Powered Customer Acquisition To Japan

Symphony Marketing to sell MRP's Prelytix platform MRP, the leading global provider of AI-powered customer acquisition software and services, announced a partnership with Japan-based Symphony Marketing allowing Symphony to resell the MRP Prelytix platform in Japan. "B2B sales and marketing teams that use AI-driven technology are better equipped to acquire and serve clients," said Kevin Cunningham, CEO of MRP. "Our partnership with Symphony Marketing creates an opportunity for us to continue to transform sales and…