MarTech Interview with Theresa McEndree, VP Marketing at Blackhawk Network
"Millennials are more likely to be engaged with new purchasing options, such as VR shopping and pop-up stores, than older …
Gap Inc. Appoints New Head of Athleta
Gap Inc. announced the appointment of Mary Beth Laughton as president and chief executive officer of Athleta. Laughton will begin …
The Future of Customer Experience, and What 2019 Has in Store
Predictions, by nature, are fickle. You’re expected to be right and if you’re wrong, people will never let you forget …
Why Contact Centers Are Critical to Omnichannel Marketing Strategies
The on-demand economy has conditioned consumers to feel entitled to a product or a service at the click of a …