omnichannel personalization

Clients can create new mobile content quickly and easily, empowering retailers to deliver personalized messaging at scale Monetate, a Kibo company and leader in omnichannel personalization, announced it has released a new Software Development Kit (SDK) for the React Mobile JavaScript framework. This new offering gives customers a streamlined method to leverage Monetate’s platform capabilities on the React framework for single-page applications (SPAs) as they would for traditional multi-page applications. As retailers adapt…

Taco Bell provides personalized menu item recommendations to its guests Certona, a Kibo company and global leader in omnichannel personalization, announced it has partnered with the world’s leading Mexican-inspired quick-service restaurant (QSR) Taco Bell to create a personalized experience for its guests. By working with Certona, Taco Bell looks to personalize menu recommendations and offers for registered users of its mobile app. This solution enables Taco Bell to support individual guest preferences, past dining history,…

AI-Powered Solution Helps Deliver Relevant Buying Experiences, Driving Business Growth Coveo, the experience intelligence platform leader for enterprises, announced Coveo for Commerce, an AI-powered solution that will drive the next era of personalized, profitable omnichannel customer interactions. Coveo for Commerce enhances product and content discoverability, detects buyer intent, and automatically merchandizes personalized product recommendations that make business sense. “Research indicates six in 10 customers…

It’s no secret that digital experiences are what drive today’s consumer forward, and companies that don’t operate digitally are severely limiting their chances of maintaining a positive brand reputation. Not only are customers demanding more online offerings, but they’re also expecting those experiences to have the same level of individualized service that they would receive when working directly with a customer service representative. This evolution has had a particularly strong impact on the travel industry, which once…

David Sasson, an Industry Veteran Joins the Company to Support the Rapid Global Expansion   Dynamic Yield, the AI-powered omnichannel personalization engine, announced the hiring of David Sasson as Chief Operating Officer. In this role, he will manage all aspects of the revenue cycle, overseeing global sales, customer success, partnerships and product development. David Sasson would Help Dynamic Yield Continue to Rapidly Innovate David Sasson is an established leader with experience leading startups and billion-dollar…

Maribeth Ross SVP Marketing, Monetate The digital age has revealed to marketers how no two customers are alike in their interaction with a brand. The art of pleasing a customer is more complex than it ever was, and a good way to start is to leverage technology that measures what works, and what doesn't across the buyers' journeys. It's imperative today for marketers to have a clear understanding of Personalization- Segmentation- Optimization, and Automation at various stages of the Customer Lifecycle. To tell us more…

Josh Baumrind SVP of Partners and Corporate Development, Evergage The 'Power of 1' in omnichannel marketing. Sounds very promising to marketers, but could be the hardest to achieve, especially when there is an ever-growing number of marketing channels to focus on in 2018. Is it merely delivering a more effective, dynamic customer experience; or does it go beyond the contemporary standards of "in-the-moment" engagements with the customers! To better understand the "Power of 1" concept by Evergage, we spoke to Josh…

Partnership Between Dynamic Yield and ResponseTap  Creates Cohesive Customer Journey Across Web, Apps, Email and Now Phone Dynamic Yield, a leading Omnichannel Personalization technology stack and ResponseTap, Europe’s leading Call Intelligence platform, today announced a partnership that will allow brands to sync call center sessions to the rest of a user’s online experience. At the time of this announcement, Colton Perry, VP Channel at Dynamic Yield, said, "While digital and self-service continues to grow,…