Omnicom Media Group

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. and Albertsons Media Collective, the retail media arm for the Albertsons Companies, are partnering on a first-to-market solution that will enable marketers to…
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The UK launch follows Veridooh securing AU$5 million in Series A funding, the first external capital raise for the business.  Australian adtech company Veridooh has launched in the UK as part of its plans to take its independent…
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Supply Chain IQ Score leverages shelf-level SKU data powered by Crisp to deliver better business outcomes in an unpredictable economy Omnicom Media Group (OMG), the media services division of Omnicom Group Inc  has launched the Supply…
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LG Ads Solutions, the connected TV and cross-screen advertising arm of LG Electronics, today announced an agreement with Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC), to bring LG smart TV and…
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Media and insights platform Hawk has appointed Henry Taylor to the newly-created role of UK publisher partnerships manager. The move reinforces the growth of the DSP’s omni-channel offering; further strengthening its sell-side relationships…
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Industry veterans appointed to newly-created roles, SVP of Cross-Platform Solutions and VP of Strategy for Agency Solutions Mediaocean, the mission-critical platform for omnichannel advertising, has announced the appointment of two new…
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By activating Semasio’s audience segments within PubMatic’s Audience Encore, OMD Netherlands and OMG Germany engaged more consumers compared to DSP activation  Today, PubMatic, a sell-side platform that delivers superior outcomes for…
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Landmark alliance aims to expand opportunities for minority creators, offer OMG clients a new channel for diverse investment Omnicom Media Group (OMG) the media services division of Omnicom Group Inc. and the National Minority Suppliers…
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Integral Ad Science (IAS), a global leader in digital media quality, and Omnicom Media Group (OMG), the world’s leading global marketing and corporate communications company, today (14 October) announced a case study on time saved for IKEA,…
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Omnicom Media Group (OMG), a subsidiary of Omnicom Group, announced it has acquired Jump 450 Media, a performance marketing agency focused on customer acquisition for brands across the digital ecosystem. Marketing Technology News:…
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International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World Omnicom Media Group agency OMD Worldwide's proprietary Fast Start Dashboard has been selected as the winner of the "Best…
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Omnicom Media Group Indonesia (OMG Indonesia) today announced its partnership with Affle’s mediasmart platform to bring its unique programmatic and Connected TV (CTV) advertising offering to its clients in Indonesia. This partnership will…
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Sophisticated fraud operation consisted of nearly one million infected mobile devices impersonating millions of connected TV products and hundreds of billions of fake advertising requests, a major CTV operation HUMAN (formerly White…
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BERA, the only predictive brand tech platform, announced an agreement with Omnicom Media Group to incorporate BERA’s automated metrics and predictive analytics into Omnicom’s Omni marketing operating system. BERA is the world’s…
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Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish tech company in order to…
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Steuer is tasked with leading the strategy of VideoAmp’s cross-media currency solution VideoAmp, Inc., the software and data platform that specializes in the measurement and optimization of media investments across linear TV, OTT,…
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 Award-Winning Social Content Marketing Company to Accelerate Product Innovation, Drive International Expansion, and Develop an Interactive Cool Japan Ecosystem That Brings Japanese Culture to a New Generation of Consumers Clozette, a…
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Brand Safety Floor Included in Media Rating Council's Newly Released Supplemental Guidance on Content Level Context and Brand Safety Ad Verification The 4A's, the leading trade organization for marketing communications agencies, released…
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